Professional Certificate in Google AdWords Ad Copywriting

Sunday, 28 September 2025 17:45:58

International applicants and their qualifications are accepted

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Overview

Overview

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Google AdWords Ad Copywriting: Master the art of crafting compelling ad copy that converts.


This Professional Certificate teaches you to write high-performing ads. Learn keyword research and A/B testing techniques.


Develop persuasive ad headlines and impactful descriptions. Understand Google Ads best practices. Boost your PPC campaign performance.


Ideal for marketing professionals, entrepreneurs, and anyone wanting to improve their Google AdWords advertising skills. This Google AdWords program delivers practical, results-driven training.


Ready to write ads that drive clicks and sales? Explore the Professional Certificate in Google AdWords Ad Copywriting today!

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Google AdWords Ad Copywriting: Master the art of crafting compelling ad copy that converts! This Professional Certificate program equips you with proven strategies and cutting-edge techniques for writing high-performing Google Ads. Learn to optimize your campaigns, boost click-through rates, and drive exceptional ROI. Our hands-on curriculum includes real-world case studies and expert insights, preparing you for a lucrative career in digital marketing, PPC advertising, or freelance ad copywriting. Gain in-demand skills and stand out as a Google AdWords certified professional. Elevate your marketing career with this transformative Google AdWords Ad Copywriting program. Unlock your potential and become a sought-after ad copywriter today!

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

• Understanding Google Ads & its Ecosystem
• Keyword Research & Targeting: Mastering Search & Match Types (including *AdWords* keyword)
• Crafting Compelling Ad Copy: Headlines, Descriptions & Extensions
• Ad Copywriting Best Practices: A/B Testing & Optimization
• Landing Page Optimization for Conversions
• Google Ads Bidding Strategies & Budget Management
• Analyzing Ad Performance & Reporting
• Mobile-First Ad Copywriting & Responsive Search Ads
• Understanding Ad Extensions and their impact on CTR (Click-Through Rate)
• Ethical Considerations & AdWords Policies

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): 140
2 months (Standard mode): 90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

UK AdWords Ad Copywriting Professional Certificate: Career Outlook

Role Description Skills
PPC Ad Copywriter Craft compelling ad copy for Google Ads campaigns, optimizing for conversions and ROI. AdWords, Copywriting, SEO, A/B testing
Paid Search Specialist Manage and execute paid search strategies, including keyword research and ad copy creation. AdWords, SEM, Google Analytics, Bidding strategies
Digital Marketing Executive (AdWords focus) Develop and implement integrated digital marketing plans, with a key focus on Google Ads campaign management. AdWords, Social Media Marketing, Email Marketing, Analytics

Key facts about Professional Certificate in Google AdWords Ad Copywriting

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A Professional Certificate in Google AdWords Ad Copywriting equips you with the skills to craft compelling and high-converting ad copy for Google's advertising platform. You'll learn to write effective ad copy that resonates with target audiences, improving click-through rates and ultimately driving conversions.


The program's learning outcomes include mastering keyword research techniques, understanding ad copy best practices, and utilizing A/B testing to optimize campaign performance. You'll also explore different ad formats and learn to write engaging copy for various industries, developing proficiency in digital marketing and advertising.


Duration typically varies depending on the provider, but many programs can be completed within a few weeks to a couple of months of dedicated study. This makes it an ideal option for professionals looking for upskilling or career advancement in digital advertising.


This certification is highly relevant to numerous industries. Whether you're in e-commerce, lead generation, or SaaS, mastering the art of Google AdWords Ad Copywriting is vital for effective online advertising. The skills you gain are directly applicable to improving PPC (pay-per-click) campaigns and driving business growth.


Successful completion of a Professional Certificate in Google AdWords Ad Copywriting demonstrates a valuable skill set to potential employers. The certificate validates your expertise in crafting persuasive ad copy, a critical component of successful digital marketing strategies and a highly sought-after skill in today's competitive job market.


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Why this course?

A Professional Certificate in Google AdWords Ad Copywriting is increasingly significant in today's UK market. With over 80% of UK businesses using online advertising, mastering persuasive ad copy is crucial for success. Effective AdWords campaigns drive conversions, leading to increased revenue and brand visibility. The demand for skilled AdWords copywriters continues to grow, reflected in the rising average salary for digital marketing professionals in the UK.

Year Average Salary (£)
2021 35,000
2022 38,000
2023 42,000

This Google AdWords Ad Copywriting certification equips professionals with in-demand skills, boosting career prospects and earning potential in the competitive UK digital marketing landscape.

Who should enrol in Professional Certificate in Google AdWords Ad Copywriting?

Ideal Audience for a Professional Certificate in Google AdWords Ad Copywriting
A Google AdWords Ad Copywriting certificate is perfect for marketing professionals, advertising enthusiasts, and entrepreneurs striving to master the art of persuasive ad copy. With over 80% of UK businesses using online advertising (Source: Statista), learning to craft compelling ads is a crucial skill. This course benefits those seeking to boost their PPC (Pay-Per-Click) campaign performance and improve their ROI (Return on Investment). Whether you are a seasoned digital marketer wanting to refine your skills, or a newcomer to the world of online advertising and looking to build a career in digital marketing, this program will help you create effective ad copy for Google Ads, resulting in increased lead generation and sales. This comprehensive program covers all aspects of Google Ads ad copywriting, from keyword research to A/B testing to improve your campaign performance.