Professional Certificate in E-commerce Display Advertising Analysis

Thursday, 26 February 2026 22:30:54

International applicants and their qualifications are accepted

Start Now     Viewbook

Overview

Overview

```html

E-commerce Display Advertising Analysis is a professional certificate designed for marketing professionals and analysts.


Master display advertising strategies. Learn to analyze campaign performance.


Understand key metrics like click-through rates and conversion rates. Gain expertise in e-commerce data analysis.


This E-commerce Display Advertising Analysis certificate equips you with practical skills for impactful campaigns.


Develop proficiency in using industry-standard tools. Improve your digital marketing skills.


Boost your career prospects. Enroll now and transform your e-commerce advertising knowledge.

```

```html

E-commerce Display Advertising Analysis: Master the art of data-driven decision-making in online advertising. This Professional Certificate equips you with the skills to analyze campaign performance, optimize ad targeting, and boost ROI. Learn cutting-edge techniques in digital marketing analytics and e-commerce advertising strategies. Gain a competitive edge in a booming industry, opening doors to exciting careers in digital marketing, data analytics, and e-commerce. Unlock your potential with in-depth case studies and hands-on projects, preparing you for immediate impact. This certificate offers practical, industry-relevant skills, setting you apart in the job market.

```

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

• E-commerce Display Advertising Fundamentals: Introduction to display advertising, its role in e-commerce, and key performance indicators (KPIs).
• Display Advertising Campaign Planning & Strategy: Defining objectives, target audiences, and choosing the right channels for e-commerce businesses.
• Targeting & Audience Segmentation: Mastering techniques to reach the most relevant customers through demographics, behavioral targeting, and retargeting.
• E-commerce Display Advertising Creative Best Practices: Designing effective ad creatives that drive conversions and improve click-through rates (CTR).
• Bid Management & Optimization: Utilizing different bidding strategies (e.g., automated bidding, manual bidding) and optimizing campaigns for maximum ROI.
• Display Advertising Measurement & Analytics: Analyzing campaign performance data using Google Analytics and other relevant tools, and identifying areas for improvement.
• Programmatic Advertising for E-commerce: Understanding programmatic buying, real-time bidding (RTB), and its applications in e-commerce display advertising.
• A/B Testing & Experimentation: Running A/B tests on ad creatives and landing pages to identify the most effective strategies.
• E-commerce Display Advertising Reporting & Presentation: Creating insightful reports and presentations to communicate campaign results to stakeholders.

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): 140
2 months (Standard mode): 90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

Start Now

Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

Start Now

  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
  • Start Now
    •

Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Career Role Description
E-commerce Display Advertising Analyst Analyze campaign performance, optimize ad strategies, and report on key metrics. Highly sought after skillset for UK e-commerce businesses.
PPC Specialist (Paid Search & Display) Manages paid advertising campaigns across Google Ads and other platforms, specializing in display advertising for e-commerce. Strong UK market demand.
Digital Marketing Manager (E-commerce Focus) Oversees all digital marketing efforts, including display advertising, for e-commerce companies. Requires strategic thinking and analytical skills. Excellent career progression in UK.
Data Analyst (E-commerce Advertising) Extracts, cleans, and analyzes data from e-commerce display advertising campaigns to identify trends and opportunities for improvement. High demand for data-driven professionals in the UK.

Key facts about Professional Certificate in E-commerce Display Advertising Analysis

```html

A Professional Certificate in E-commerce Display Advertising Analysis equips you with the skills to analyze and optimize digital marketing campaigns. You'll gain expertise in interpreting data to improve return on ad spend (ROAS) and drive sales conversions.


Learning outcomes include mastering key performance indicators (KPIs) such as click-through rates (CTR) and conversion rates. You'll learn to utilize various analytics platforms and develop data-driven strategies for effective e-commerce display advertising. This involves advanced techniques in targeting and retargeting, leveraging platforms such as Google Ads and social media advertising.


The program's duration typically ranges from several weeks to a few months, depending on the intensity and format (online or in-person). The curriculum is designed to be practical and applicable to real-world scenarios, focusing on hands-on projects and case studies.


This professional certificate holds significant industry relevance. E-commerce businesses heavily rely on display advertising for customer acquisition and retention. Graduates are well-prepared for roles in digital marketing, data analytics, and e-commerce management, possessing in-demand skills in areas like programmatic advertising and audience segmentation.


The E-commerce Display Advertising Analysis certificate significantly enhances career prospects, providing a competitive advantage in a rapidly growing sector that utilizes data analysis for enhanced decision-making.

```

Why this course?

A Professional Certificate in E-commerce Display Advertising Analysis is increasingly significant in today's UK market. The UK's digital advertising spend is booming, with e-commerce driving much of this growth. According to eMarketer, UK digital ad spend reached £29.1bn in 2023, highlighting the high demand for skilled professionals in this area. This certificate equips individuals with the analytical skills needed to optimize display advertising campaigns, maximizing ROI for businesses. Mastering data analysis techniques within the context of e-commerce is crucial for effective campaign management, targeting, and performance measurement.

Understanding key metrics such as click-through rates (CTR), conversion rates, and cost-per-acquisition (CPA) is vital. The ability to interpret data and leverage insights to improve campaign performance is a highly sought-after skill. This certificate bridges the gap between theoretical knowledge and practical application, providing learners with the tools to navigate the complexities of the e-commerce landscape and thrive in this dynamic industry.

Metric 2022 2023 (Projected)
E-commerce Sales (bn GBP) 800 850
Digital Ad Spend Growth (%) 12 15

Who should enrol in Professional Certificate in E-commerce Display Advertising Analysis?

Ideal Audience for a Professional Certificate in E-commerce Display Advertising Analysis
This Professional Certificate in E-commerce Display Advertising Analysis is perfect for marketing professionals, particularly those in the UK's thriving digital landscape. With over 80% of UK consumers researching products online before purchasing (source needed), mastering effective display advertising strategies is crucial. This course is designed for individuals seeking to enhance their digital marketing expertise, particularly in areas such as campaign management, data analysis, and ROI optimization. This certificate will benefit those with a foundation in digital marketing already, such as marketing managers, digital marketing executives, or advertising analysts looking to upskill in e-commerce-specific display advertising strategies. Ambitious individuals seeking a career change into a high-demand field will also find this program valuable. Learn to analyze data, optimize campaigns, and boost your company's performance in the competitive UK e-commerce market.