Postgraduate Certificate in Guerrilla Marketing Tactics

Friday, 26 September 2025 16:08:19

International applicants and their qualifications are accepted

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Overview

Overview

Guerrilla Marketing Tactics: Master unconventional, high-impact marketing strategies.


This Postgraduate Certificate equips marketing professionals and entrepreneurs with cutting-edge guerrilla marketing techniques. Learn to maximize impact with minimal budget.


Develop creative campaigns using viral marketing, street marketing, and experiential marketing strategies. Increase brand awareness and drive engagement through innovative, cost-effective methods.


The program focuses on practical application and real-world case studies. Gain valuable skills in guerrilla marketing campaign planning and execution. Boost your career with this in-demand specialization.


Explore our Guerrilla Marketing Tactics Postgraduate Certificate today! Enroll now and revolutionize your marketing approach.

Guerrilla Marketing Tactics: Master the art of unconventional, high-impact marketing campaigns with our Postgraduate Certificate. Learn cutting-edge strategies for limited-budget, maximum-impact promotions, leveraging viral marketing and social media. This intensive program equips you with practical skills in experiential marketing, ambush marketing, and public relations, boosting your career prospects in marketing, advertising, and entrepreneurship. Gain a competitive edge in a dynamic marketplace. Our unique, hands-on approach and industry expert instructors ensure you're ready to implement guerrilla marketing strategies immediately. Secure your future with this transformative Postgraduate Certificate.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

• Guerrilla Marketing Fundamentals: Understanding the Philosophy and Principles
• Low-Budget, High-Impact Campaigns: Creative Tactics and Resourcefulness
• Viral Marketing Strategies: Leveraging Social Media and Digital Platforms
• Guerrilla Marketing Measurement and Analytics: Tracking ROI and Campaign Effectiveness
• Ethical Considerations and Legal Compliance in Guerrilla Marketing
• Experiential Marketing and Event-Based Guerrilla Campaigns
• Case Studies in Successful Guerrilla Marketing: Analysis and Best Practices
• Developing a Guerrilla Marketing Strategy: Planning and Execution
• Building Brand Awareness through Unconventional Tactics (Street Marketing & Ambient Media)

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): 140
2 months (Standard mode): 90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Guerrilla Marketing Career Roles (UK) Description
Marketing Manager (Guerrilla Tactics) Develops and executes innovative, budget-friendly guerrilla marketing campaigns, managing teams and overseeing campaign performance. High demand.
Digital Marketing Specialist (Guerrilla Focus) Combines online and offline guerrilla strategies for maximum impact, leveraging social media and digital platforms for campaign promotion and analysis. Growing demand.
Creative Marketing Executive (Guerrilla Expertise) Conceptualizes and implements unique, attention-grabbing guerrilla marketing ideas, ensuring brand consistency and measurable results. High skill demand.
Brand Ambassador (Guerrilla Marketing) Represents the brand through interactive, engaging guerrilla marketing activities, building brand awareness and generating excitement. Moderate demand.

Key facts about Postgraduate Certificate in Guerrilla Marketing Tactics

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A Postgraduate Certificate in Guerrilla Marketing Tactics equips students with the practical skills and theoretical understanding to develop and execute innovative, low-cost marketing campaigns. The program focuses on unconventional and creative approaches to reach target audiences, maximizing impact while minimizing expenditure.


Learning outcomes include mastering the strategic planning of guerrilla marketing campaigns, understanding the legal and ethical considerations, and effectively measuring campaign ROI. Students will gain hands-on experience through case studies, simulations, and potentially real-world projects, developing proficiency in digital marketing tools and social media strategies.


The duration of the Postgraduate Certificate typically ranges from six months to one year, depending on the institution and mode of study (full-time or part-time). This flexible duration caters to working professionals seeking upskilling or career advancement in marketing and advertising.


This Postgraduate Certificate is highly relevant to various industries, including but not limited to advertising, public relations, and the creative sector. Graduates will possess the sought-after skills of creative problem-solving, strategic thinking, and resourcefulness, making them valuable assets in today's competitive job market. The program integrates both traditional and digital marketing techniques, ensuring graduates are well-versed in modern marketing strategies.


The program’s emphasis on unconventional marketing techniques, viral marketing, and brand building ensures graduates are prepared for the evolving landscape of the marketing world. The skills learned in this Postgraduate Certificate are immediately transferable, making graduates highly competitive in the recruitment process for various marketing roles.

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Why this course?

A Postgraduate Certificate in Guerrilla Marketing Tactics is increasingly significant in today’s competitive UK market. The rise of digital media and the shrinking marketing budgets faced by many SMEs necessitate creative, cost-effective strategies. According to a recent study by the Chartered Institute of Marketing (CIM), 65% of UK businesses with under 50 employees utilize guerrilla marketing techniques. This highlights the growing need for professionals skilled in these unconventional approaches. The certificate provides a structured learning pathway, bridging the gap between theoretical knowledge and practical application. It equips graduates with the ability to develop and execute effective campaigns leveraging viral marketing, street marketing, and experiential marketing, amongst others.

Marketing Technique UK Adoption Rate (%)
Viral Marketing 72
Street Marketing 58
Experiential Marketing 45

Who should enrol in Postgraduate Certificate in Guerrilla Marketing Tactics?

Ideal Audience for a Postgraduate Certificate in Guerrilla Marketing Tactics Description
Marketing Professionals Experienced marketers seeking advanced, unconventional strategies to boost ROI and brand awareness. Over 70% of UK marketing professionals report feeling pressure to deliver innovative campaigns.1
Entrepreneurs & Small Business Owners Ambitious individuals running startups or SMEs needing cost-effective, high-impact marketing solutions to compete effectively in a challenging market. The UK has seen a boom in small business creation, with many seeking disruptive marketing methods.2
Advertising & PR Specialists Professionals aiming to diversify their skillset and add highly sought-after guerrilla marketing techniques to their portfolios, enhancing creativity and campaign effectiveness.
Digital Marketing Managers Individuals responsible for managing digital marketing strategies who want to integrate creative offline tactics for enhanced reach and engagement, complementing their online campaigns.
1,2 *Placeholder for UK-specific marketing statistics. Replace with actual data from reputable sources.