Postgraduate Certificate in CRM for Mobile Messaging

Sunday, 28 September 2025 01:48:14

International applicants and their qualifications are accepted

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Overview

Overview

Postgraduate Certificate in CRM for Mobile Messaging equips professionals with advanced skills in mobile marketing and customer relationship management (CRM).


This program focuses on leveraging SMS, MMS, and other mobile channels for effective customer engagement.


Learn to build mobile-first CRM strategies, analyze data, and personalize messaging campaigns.


Ideal for marketing managers, digital strategists, and anyone seeking to master mobile messaging CRM techniques.


Develop expertise in mobile marketing automation, segmentation, and campaign optimization.


Gain a competitive advantage with a Postgraduate Certificate in CRM for Mobile Messaging.


Enroll today and transform your organization's mobile marketing strategy.

Postgraduate Certificate in CRM for Mobile Messaging empowers you to master cutting-edge mobile marketing strategies. This unique program focuses on leveraging mobile messaging for customer relationship management (CRM), equipping you with in-demand skills in SMS marketing, WhatsApp Business, and other mobile communication channels. Gain expertise in data analytics and campaign optimization, boosting your career prospects in marketing, sales, or customer service. Develop innovative messaging campaigns and enhance customer engagement through practical, hands-on projects. Become a sought-after mobile messaging specialist with this transformative Postgraduate Certificate.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

• Mobile Messaging Strategies for CRM
• Customer Segmentation and Targeting for Mobile
• Designing Effective Mobile Messaging Campaigns
• SMS and MMS Marketing Best Practices
• Analyzing Mobile Messaging Campaign Performance (using relevant analytics)
• Integrating Mobile Messaging with CRM Systems
• Legal and Ethical Considerations in Mobile Marketing
• Advanced Mobile Messaging Techniques (e.g., Chatbots, AI)
• Mobile CRM Case Studies and Best Practices

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): 140
2 months (Standard mode): 90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Career Role (CRM & Mobile Messaging) Description
Mobile Messaging CRM Specialist Develops and implements mobile messaging strategies within a CRM system, focusing on customer engagement and retention. High demand for expertise in SMS, WhatsApp, and other channels.
CRM & Mobile Marketing Manager Manages all aspects of CRM and mobile marketing campaigns, including strategy, budget, and execution. Requires strong analytical and leadership skills.
Data Analyst (Mobile CRM) Analyzes large datasets to identify trends and insights related to mobile CRM performance. Crucial role in optimizing campaign effectiveness and ROI.
Senior Mobile CRM Developer Leads the development and maintenance of mobile CRM applications, ensuring seamless integration with other systems. Requires advanced programming skills.

Key facts about Postgraduate Certificate in CRM for Mobile Messaging

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A Postgraduate Certificate in CRM for Mobile Messaging equips professionals with the skills to leverage mobile communication channels for enhanced customer relationship management. This specialized program focuses on integrating mobile messaging strategies into broader CRM initiatives.


Learning outcomes include mastering SMS marketing, WhatsApp Business API integration, and chatbot development for improved customer engagement and support. Students will also develop expertise in mobile-first CRM platforms and data analytics for optimized campaign performance. This practical knowledge is immediately applicable to modern marketing strategies.


The duration of the program typically ranges from six months to a year, depending on the institution and the chosen learning pace. Flexible online and blended learning options are often available to cater to diverse schedules and career commitments.


This Postgraduate Certificate is highly relevant to various industries including telecommunications, financial services, e-commerce, and healthcare. The increasing reliance on mobile devices and messaging apps for customer interactions makes this certification invaluable for professionals seeking to advance their career in customer-centric organizations. Proficiency in mobile CRM and customer communication management ensures professionals remain competitive in today's digital landscape.


Graduates are prepared for roles such as CRM Manager, Digital Marketing Specialist, and Customer Engagement Strategist, equipped with the practical skills and theoretical knowledge needed to excel in managing customer relationships via mobile messaging applications. Understanding customer journey mapping, segmentation, and personalized messaging is central to this program's practical application.

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Why this course?

A Postgraduate Certificate in CRM for Mobile Messaging is increasingly significant in today's UK market. Mobile penetration is exceptionally high, with Ofcom reporting over 95% of adults owning a smartphone in 2023. This makes mobile messaging a crucial channel for customer relationship management (CRM). Businesses are actively seeking professionals skilled in leveraging mobile technologies for effective CRM strategies. A recent study by the DMA revealed that 70% of UK marketers consider mobile marketing a highly effective channel. This surge in demand underlines the critical need for specialized training.

This postgraduate certificate equips learners with the skills to design and implement successful mobile messaging campaigns, optimizing engagement and ROI. The program addresses current trends such as personalization, automation, and data analytics in mobile CRM. Graduates are well-prepared to meet the growing industry need for experts capable of managing the complexities of mobile communication within CRM systems. This specialization caters to professionals seeking career advancement in marketing, sales, and customer service within the rapidly evolving digital landscape.

Category Percentage
Mobile Penetration (Adults) 95%
Marketers using Mobile Effectively 70%

Who should enrol in Postgraduate Certificate in CRM for Mobile Messaging?

Ideal Audience for a Postgraduate Certificate in CRM for Mobile Messaging
A Postgraduate Certificate in CRM for Mobile Messaging is perfect for professionals seeking to enhance their expertise in customer relationship management through innovative mobile engagement strategies. This program is designed for marketing and sales professionals, particularly those already working with SMS, WhatsApp, or other mobile messaging platforms. In the UK, where over 95% of adults own a mobile phone, mastering mobile marketing is crucial for business success. This course will benefit those looking to improve customer retention rates, increase campaign ROI, and leverage data-driven insights for personalized mobile messaging. Ideal candidates include marketing managers, digital marketers, business analysts, and entrepreneurs seeking advanced knowledge in mobile CRM and customer journey mapping using text messages, RCS, and other channels.