Influencer Marketing for E-commerce Sales Funnels

Tuesday, 30 September 2025 08:10:12

International applicants and their qualifications are accepted

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Overview

Overview

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Influencer marketing for e-commerce sales funnels boosts brand awareness and drives sales.


It leverages key opinion leaders (KOLs) and micro-influencers to reach target audiences.


This powerful strategy integrates seamlessly into your e-commerce sales funnel, from initial awareness to final purchase.


Influencer marketing campaigns, using social media marketing and engaging content, significantly increase conversion rates.


Influencer marketing is ideal for businesses of all sizes seeking to expand their reach and enhance brand credibility.


Learn how to effectively utilize influencer marketing to supercharge your e-commerce sales.


Ready to transform your sales? Explore our comprehensive influencer marketing course today!

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Influencer Marketing for E-commerce Sales Funnels is your fast-track to mastering the art of leveraging social media for explosive sales growth. This comprehensive course teaches you to strategically integrate influencers into your e-commerce sales funnel, boosting brand awareness and driving conversions. Learn to negotiate influencer collaborations, track campaign performance using analytics dashboards, and ultimately increase your ROI. Discover advanced strategies for all social media platforms, including TikTok and Instagram. Unlock lucrative career prospects as a social media manager or influencer marketing specialist. Become a master of influencer marketing today!

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

• Influencer Discovery & Selection (niche research, audience alignment, influencer marketing platforms)
• Campaign Briefing & Strategy (campaign goals, target audience, KPI's, content calendar)
• Content Creation & Collaboration (branded content, UGC, storytelling, video marketing, Instagram Reels, TikTok videos)
• Influencer Outreach & Negotiation (contract terms, payment schedule, performance metrics)
• Campaign Tracking & Analytics (engagement rate, conversion rate, ROI, sales attribution, Google Analytics)
• Post-Campaign Analysis & Reporting (performance review, best practices, future campaign planning)
• E-commerce Integration (discount codes, affiliate links, shoppable posts, dedicated landing pages)
• Community Management & Engagement (responding to comments, fostering interaction, building brand loyalty)

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:

1 month (Fast-track mode): 140
2 months (Standard mode): 90

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Influencer Marketing Career Roles (UK) Description
Influencer Marketing Manager Oversees all aspects of influencer marketing campaigns, from strategy to execution and reporting. High demand for strategic thinking and budget management skills.
Social Media Influencer (Beauty, Fashion) Creates engaging content across various social media platforms to promote products. Requires strong social media presence, aesthetic sense, and excellent communication skills. High competition, significant earning potential.
Influencer Marketing Specialist Focuses on specific influencer outreach, campaign management, and data analysis. Needs strong communication and analytical skills. Growing job market, competitive salary.
Content Creator (Lifestyle, Tech) Produces high-quality video and written content for influencer campaigns. Must possess excellent creative and technical skills. Demand rising, diverse salary range.
Influencer Marketing Analyst Tracks campaign performance, analyzes data, and provides insights for optimization. Requires strong analytical skills and experience with data visualization tools. Emerging role, strong salary potential.

Key facts about Influencer Marketing for E-commerce Sales Funnels

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Influencer marketing is a powerful tool for boosting e-commerce sales funnels. This strategy leverages the trust and engagement influencers have built with their audience to drive traffic, increase brand awareness, and ultimately, boost conversions. Learning about effective influencer marketing strategies is crucial for any e-commerce business looking to grow.


This training will cover essential aspects of influencer selection, campaign planning and execution, performance measurement, and budget allocation. You'll learn how to identify the right influencers for your brand, negotiate collaborations, create engaging content, and track your ROI. The course integrates practical examples from successful e-commerce brands, showing you how to effectively utilize influencer marketing within your sales funnel.


The duration of this learning experience is approximately 8 weeks, encompassing both theoretical concepts and hands-on exercises. Participants will engage in case studies, real-world simulations, and receive personalized feedback to ensure practical application of what they learn. Successful completion provides a solid foundation in influencer marketing strategy for e-commerce.


The relevance of this training to the e-commerce industry is undeniable. With consumers increasingly relying on social proof and recommendations, influencer marketing is no longer a "nice-to-have" but a necessity for businesses wanting to thrive in a competitive landscape. Mastering this skillset will provide a significant competitive advantage, improving conversion rates and overall sales performance for your business. This course will also cover relevant aspects of social media marketing and content marketing, providing a holistic view.


Upon completion, you will be able to develop and execute effective influencer marketing campaigns, analyze campaign performance using key metrics, and optimize your strategy for improved ROI. You'll gain a deep understanding of the entire process, from identifying potential influencers to measuring the success of your collaborations. This translates directly into increased sales and brand growth for your e-commerce business.

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Why this course?

Influencer marketing is paramount for e-commerce sales funnels in the UK. A recent study showed that 89% of UK marketers believe influencer marketing is effective. This demonstrates its significant role in driving sales and brand awareness. This powerful strategy leverages the trust and authority of social media personalities to promote products, directly impacting conversion rates within the sales funnel. The authenticity and relatability of influencers resonate strongly with consumers, particularly within the younger demographics.

Consider these UK statistics:

Influencer Type Engagement Rate (%)
Micro-influencers 10
Macro-influencers 5
Mega-influencers 2

Who should enrol in Influencer Marketing for E-commerce Sales Funnels?

Ideal Influencer Marketing Audience for E-commerce Sales Funnels Key Characteristics & Statistics
Micro-influencers (10k-100k followers) High engagement rates, authentic connections with followers. Often yield better ROI than macro-influencers due to higher conversion rates. A UK study showed that micro-influencer campaigns boast a 60% higher engagement rate than those using macro-influencers. This makes them ideal for driving sales and building brand awareness within niche e-commerce markets.
Niche-specific influencers Target customers with laser precision. If selling sustainable fashion, partner with eco-conscious influencers; for beauty products, target beauty gurus. This ensures your marketing budget is spent effectively reaching your ideal customer profile for enhanced e-commerce performance.
Influencers aligned with brand values Authenticity is paramount. Selecting influencers who genuinely resonate with your brand message increases trust and boosts conversion. This alignment contributes to a cohesive and credible brand story for stronger e-commerce sales.
Influencers with strong audience demographics matching your target customer Ensure your marketing message is seen by the right people. Consider factors like age, location (particularly important for UK-based e-commerce businesses to focus on specific regions), interests, and purchasing behavior. This ensures efficient allocation of your influencer marketing budget.