Global Certificate Course in Social Media Listening Platforms and Trends

Saturday, 20 September 2025 09:34:18

International applicants and their qualifications are accepted

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Overview

Overview

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Global Certificate Course in Social Media Listening Platforms and Trends equips you with essential skills in social media analytics.


Master social listening platforms like Brandwatch, Sprout Social, and Talkwalker.


Understand social media trends and sentiment analysis. This course is perfect for marketers, PR professionals, and anyone needing to understand public opinion.


Learn to leverage data for better decision-making and strategic planning.


Gain a competitive advantage by harnessing the power of social media listening.


Social media listening is crucial for brand reputation management.


Enroll now and unlock the potential of social media listening platforms and their applications. Become a social media listening expert.

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Social Media Listening platforms are transforming how businesses understand their audience. This Global Certificate Course provides expert training in utilizing leading social media analytics tools like Sprout Social and Brandwatch. Gain practical skills in sentiment analysis, competitive intelligence, and crisis management. Develop your expertise in interpreting social media trends and data visualization for actionable insights. Boost your career prospects in digital marketing, market research, or social media management. This unique course offers real-world case studies and industry best practices, ensuring you're job-ready upon completion. Enroll now and become a social media listening expert!

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

• Introduction to Social Media Listening: Understanding the Landscape and its Importance
• Social Media Listening Platforms: A Comparative Analysis (Sprout Social, Brandwatch, Talkwalker, etc.)
• Data Collection and Analysis Techniques for Social Media Listening
• Sentiment Analysis and Brand Monitoring using Social Media Listening Tools
• Social Media Listening for Crisis Communication and Reputation Management
• Visualizing Social Media Data: Dashboards and Reporting
• Competitive Intelligence and Market Research through Social Media Listening
• Best Practices and Ethical Considerations in Social Media Listening
• Advanced Social Media Listening Strategies: Influencer Identification and Engagement

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): 140
2 months (Standard mode): 90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Job Role Description
Social Media Listening Analyst Analyze social media data to understand brand perception, identify trends, and inform marketing strategies. High demand for data analysis and reporting skills.
Social Media Strategist (with Listening Focus) Develop and implement social media strategies that leverage listening data. Requires strong strategic thinking and communication skills alongside listening platform expertise.
Digital Marketing Manager (Social Media Listening) Oversees all aspects of social media marketing, including listening, campaign management, and reporting. A leadership role requiring proficiency across the social media landscape.
Social Media Intelligence Specialist Focuses on extracting actionable insights from social media data for competitive analysis and risk management. Requires advanced skills in data interpretation and visualization.

Key facts about Global Certificate Course in Social Media Listening Platforms and Trends

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A Global Certificate Course in Social Media Listening Platforms and Trends equips participants with the skills to effectively monitor and analyze social media conversations. This involves mastering various social listening tools and understanding the nuances of interpreting data to gain actionable insights.


The course covers a range of social media listening platforms, including industry-leading tools, and teaches participants how to leverage them for brand reputation management, competitive analysis, and market research. Understanding sentiment analysis and other crucial metrics is a core component.


Learning outcomes include proficiency in identifying relevant social media data, utilizing various social listening platforms, interpreting data to understand trends, and communicating insights to stakeholders. Students will be able to effectively utilize social listening for strategic decision-making within organizations.


The duration of the course typically ranges from a few weeks to a couple of months, depending on the intensity and depth of the curriculum. Flexible online learning options cater to diverse schedules, maximizing accessibility for professionals across various industries.


This Global Certificate Course in Social Media Listening Platforms and Trends is highly relevant across numerous industries, including marketing, public relations, customer service, and market research. The skills acquired are immediately applicable to real-world challenges, significantly boosting professional marketability and career advancement.


Graduates will possess a valuable, in-demand skill set, making them competitive candidates in the job market. The certificate demonstrates a practical understanding of digital analytics and social media intelligence, key assets for modern professionals.

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Why this course?

A Global Certificate Course in Social Media Listening Platforms and Trends is increasingly significant in today's market. The UK, a leading digital economy, demonstrates this need. According to Ofcom, 85% of UK adults use social media, creating a massive volume of data crucial for businesses. This highlights the urgent demand for professionals skilled in social media listening, capable of interpreting the data generated by these platforms.

Understanding platforms like Twitter, Facebook, and Instagram is pivotal, and this course equips professionals with the necessary expertise to leverage these tools effectively. The course addresses current industry needs by focusing on sentiment analysis, brand monitoring, competitive intelligence, and crisis management. This, coupled with analysis of emerging trends like influencer marketing, short-form video content, and the metaverse, provides a comprehensive skill set valued across industries.

Platform UK User Percentage
Facebook 65%
Instagram 40%
Twitter 25%

Who should enrol in Global Certificate Course in Social Media Listening Platforms and Trends?

Ideal Audience for the Global Certificate Course in Social Media Listening Platforms and Trends Description
Marketing Professionals Already working in marketing, seeking to enhance their skills in social media analytics and data interpretation. Over 70% of UK businesses use social media for marketing (Source: Statista - *replace with actual verifiable statistic if available*), making this course highly relevant.
Social Media Managers Responsible for managing social media presence and require advanced knowledge of listening platforms and trend analysis for effective campaign management and brand reputation monitoring.
Public Relations Specialists Need to track brand mentions, understand public sentiment, and react quickly to emerging social media trends for crisis management and strategic communication.
Business Analysts & Data Scientists Seeking to expand their skillset to include social media data analysis, using various platforms for market research and competitor analysis. The course offers valuable insights into data visualization and reporting using social listening tools.
Entrepreneurs & Small Business Owners Want to learn how to leverage social media listening for customer feedback, market research, and competitive advantage to improve their business strategies.