Global Certificate Course in Google AdWords AdWords Fundamentals

Tuesday, 30 September 2025 04:46:41

International applicants and their qualifications are accepted

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Overview

Overview

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Google AdWords Fundamentals is a global certificate course designed for beginners. It teaches search engine marketing essentials.


Learn how to create effective Google Ads campaigns. Master keyword research and bidding strategies. Understand ad targeting and campaign optimization.


This Google AdWords course covers ad creation and management. You’ll gain practical skills. Google AdWords certification awaits upon completion.


Ideal for marketers, entrepreneurs, and anyone seeking digital marketing skills. Enhance your resume. Boost your career prospects.


Explore the course now and unlock your advertising potential!

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Global Certificate Course in Google AdWords: Master Google Ads fundamentals and unlock lucrative career opportunities in digital marketing. This comprehensive course provides hands-on training in campaign setup, keyword research, and performance optimization. Learn pay-per-click (PPC) advertising strategies from industry experts. Gain a globally recognized certificate, boosting your resume and making you a highly sought-after candidate for roles in search engine marketing (SEM) and digital advertising. This Google AdWords course offers flexible learning and expert support, ensuring your success in the competitive digital landscape. Elevate your career with proven Google AdWords expertise.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

• Google Ads Fundamentals
• Keyword Research & Targeting (including long-tail keywords)
• Campaign Structures & Best Practices
• Ad Copywriting and Optimization
• Search Network Campaigns
• Display Network Campaigns
• Measurement & Reporting (Google Ads Analytics)
• AdWords Bidding Strategies
• Account Structure and Organization

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:

1 month (Fast-track mode): 140
2 months (Standard mode): 90

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Career Role Description
PPC Specialist (Google Ads) Manages and optimizes Google Ads campaigns, driving online visibility and conversions. Requires expertise in keyword research, bidding strategies, and Google Ads reporting. High demand in the UK digital marketing sector.
SEM Manager (Search Engine Marketing) Oversees all aspects of search engine marketing, including Google Ads, Bing Ads, and organic search optimization. Strategic planning, team management, and budget allocation are key responsibilities. Strong leadership and analytical skills are crucial for this senior role.
Digital Marketing Executive (Google Ads) Supports the execution of digital marketing strategies, focusing on Google Ads campaign management and performance tracking. Collaborates with marketing teams to implement data-driven campaigns, enhancing online brand presence. Entry-level to mid-level role with strong growth potential.
Paid Media Specialist (Google Ads & Social) Handles paid advertising campaigns across multiple platforms, including Google Ads and social media channels. Requires a comprehensive understanding of different ad formats, targeting options, and performance measurement techniques. Adaptable and data-driven professionals are highly sought-after.

Key facts about Global Certificate Course in Google AdWords AdWords Fundamentals

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The Google AdWords Fundamentals Global Certificate Course provides a comprehensive introduction to the world of online advertising using Google Ads. This globally recognized certification demonstrates a foundational understanding of key concepts and best practices, making you a more competitive candidate in the digital marketing job market.


Upon completion of the Google AdWords Fundamentals course, you'll be able to effectively create and manage Google Ads campaigns. Learning outcomes include mastering keyword research, understanding different campaign types (like Search and Display), and utilizing campaign optimization techniques to improve ROI. You'll also gain proficiency in using the Google Ads interface and reporting features. This includes setting budgets, bidding strategies, and tracking conversions.


The course duration is variable, depending on your learning pace and prior experience. However, most students complete the necessary modules within a few weeks of dedicated study. The self-paced nature of the online program allows for flexibility around your schedule, making it ideal for professionals seeking upskilling or career changers looking to enter the exciting field of digital marketing and advertising.


This Google AdWords certification is highly relevant across various industries. Whether you're in e-commerce, finance, education, or any other sector, understanding paid search advertising is crucial for reaching your target audience online. Possessing this globally recognized certification significantly boosts your resume and demonstrates your expertise in PPC advertising, Search Engine Marketing (SEM), and online advertising strategies. This ultimately increases your employability and earning potential.


The Google AdWords Fundamentals certificate offers a solid foundation for pursuing more advanced certifications and specializing in specific aspects of Google Ads. It's a valuable investment for anyone looking to build a successful career in digital marketing.

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Why this course?

A Google AdWords Fundamentals certification is increasingly significant in today's UK digital marketing landscape. The competitive nature of online advertising necessitates professionals possessing a deep understanding of Google Ads. With over 80% of UK businesses using online advertising, according to a recent study (source needed for accurate statistic), proficiency in Google Ads is no longer optional but essential. The Global Certificate in Google Ads Fundamentals validates this expertise, highlighting a candidate's ability to manage campaigns effectively, optimizing for conversions and ROI.

The demand for skilled Google Ads professionals continues to rise. According to a 2023 report (source needed for accurate statistic), 60% of UK marketing agencies are actively recruiting individuals with demonstrable experience in Google Ads. Earning a Google AdWords certificate proves your understanding of keywords, bidding strategies, campaign structuring, and performance analysis, all crucial skills employers seek. The program's practical approach helps bridge the gap between theory and application, equipping learners with the tools to navigate the complex world of online advertising and immediately contribute to a team.

Year UK Businesses using Google Ads (%)
2022 75
2023 80

Who should enrol in Global Certificate Course in Google AdWords AdWords Fundamentals?

Ideal Audience for Google AdWords Fundamentals
Are you a UK-based small business owner looking to boost your online presence and drive sales through effective Google AdWords campaigns? This Global Certificate Course in Google AdWords is perfect for you! If you're currently managing your own PPC advertising or are considering using pay-per-click marketing to reach new customers, this course will provide you with the fundamentals you need. Learn to create effective search campaigns, optimize your keyword strategy, and track your ROI. With over 80% of UK consumers using search engines to find products and services online (Source: [Insert UK Statistic Source Here]), mastering AdWords is crucial. This course is also ideal for marketing professionals seeking to enhance their digital marketing skillset and those looking to become certified Google Ads experts.