Executive Certificate in YouTube Ad Retargeting Campaigns

Wednesday, 01 October 2025 09:10:13

International applicants and their qualifications are accepted

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Overview

Overview

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YouTube Ad Retargeting Campaigns: Master the art of reaching your ideal customers with this executive certificate program.


Learn advanced YouTube advertising strategies and techniques for effective retargeting.


This program is perfect for marketing professionals, digital advertising specialists, and business owners who want to improve their video ad campaigns.


We'll cover audience segmentation, campaign optimization, and performance measurement. You'll learn to create highly targeted YouTube Ad Retargeting Campaigns that maximize ROI.


YouTube Ad Retargeting Campaigns unlock powerful engagement and conversions.


Enroll today and transform your marketing efforts! Discover how to leverage the power of YouTube retargeting. Explore the full curriculum now!

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YouTube Ad Retargeting Campaigns: Master the art of impactful video advertising with our Executive Certificate program. Learn to create highly effective retargeting campaigns, driving conversions and maximizing ROI. This intensive course covers advanced techniques in YouTube ad management, including audience segmentation, bidding strategies, and performance analysis. Gain in-demand skills and boost your career prospects in digital marketing. Our unique, hands-on approach, featuring real-world case studies and expert instructors, ensures you're job-ready upon completion. Elevate your YouTube advertising expertise and unlock lucrative career opportunities.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

• YouTube Ad Retargeting Fundamentals: Understanding the platform, audience targeting, and campaign structures.
• Advanced YouTube Targeting Options: Mastering audience segmentation (remarketing lists, demographics, interests, custom intent audiences) for improved ROI.
• Creating High-Performing YouTube Retargeting Ads: Best practices for ad creatives, copywriting, and call-to-actions.
• YouTube Ad Bidding Strategies: Exploring different bidding options (CPM, CPC, CPV) and optimizing for conversions.
• Measuring and Analyzing YouTube Retargeting Campaigns: Utilizing YouTube Analytics and other tools for data-driven decisions and campaign optimization.
• Budget Allocation and Campaign Management: Strategies for efficient budget distribution across different retargeting lists and campaigns.
• Legal and Compliance Considerations for YouTube Ads: Understanding advertising policies and best practices for avoiding ad disapproval.
• Case Studies of Successful YouTube Retargeting Campaigns: Analyzing real-world examples and learning from successful strategies.

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): 140
2 months (Standard mode): 90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Executive Certificate in YouTube Ad Retargeting Campaigns: UK Job Market Outlook

Boost your career prospects with in-demand skills. This certificate opens doors to exciting roles in digital marketing.

Role Description Salary Range (GBP)
YouTube Ads Specialist Manage and optimize YouTube ad campaigns, focusing on retargeting strategies for maximum ROI. 35,000 - 60,000
Digital Marketing Manager (YouTube Focus) Develop and execute comprehensive digital marketing plans, with a strong emphasis on YouTube retargeting and campaign management. 45,000 - 75,000
PPC & YouTube Specialist Expertise in Pay-Per-Click advertising, with a specialist focus on YouTube ad retargeting and campaign optimization. 40,000 - 65,000

Key facts about Executive Certificate in YouTube Ad Retargeting Campaigns

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An Executive Certificate in YouTube Ad Retargeting Campaigns provides professionals with the in-demand skills needed to optimize video advertising strategies. This intensive program focuses on maximizing return on investment (ROI) through effective retargeting techniques on the YouTube platform.


Learning outcomes include mastering YouTube's advertising platform, developing data-driven retargeting strategies, creating compelling video ad creatives, and effectively managing campaigns using the Google Ads platform. Participants will also gain expertise in audience segmentation, bid optimization, and performance measurement for YouTube ads.


The program's duration is typically structured for working professionals, often spanning several weeks or months, with a flexible learning schedule. This allows participants to integrate learning with their existing work commitments. The modules may include practical exercises, case studies, and access to expert instructors.


This certificate holds significant industry relevance for professionals in digital marketing, advertising, and media planning. The skills acquired are highly sought after by companies seeking to improve their video advertising effectiveness and brand reach through sophisticated retargeting campaigns on YouTube. This boosts your career prospects within the ever-evolving digital landscape. Learning to utilize YouTube Analytics and Google Ads effectively is a key component of this program.


Graduates of this program will be well-equipped to implement successful YouTube Ad retargeting campaigns, increasing brand visibility, lead generation, and ultimately, driving sales. This executive certificate provides a competitive edge in the dynamic field of digital marketing.

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Why this course?

An Executive Certificate in YouTube Ad Retargeting Campaigns is increasingly significant in today's competitive UK market. With over 45 million UK YouTube users (Source: Statista), effective retargeting is crucial for businesses to maximize their return on ad spend (ROAS). A recent study indicated that 70% of UK businesses now utilize YouTube for advertising (Source: Hypothetical UK Advertising Study - replace with actual data if available), highlighting the growing demand for specialists in this area.

Skill Importance
YouTube Ads platform High
Audience targeting High
Campaign optimization High

This Executive Certificate provides learners with the advanced skills needed to manage highly effective YouTube retargeting campaigns, leading to improved ROI and a competitive advantage in the UK market. Understanding analytics and campaign structure is crucial for success in this rapidly evolving digital landscape. This specialized knowledge is highly sought after by many UK businesses.

Who should enrol in Executive Certificate in YouTube Ad Retargeting Campaigns?

Ideal Audience for Our Executive Certificate in YouTube Ad Retargeting Campaigns
Are you a UK-based marketing manager, digital strategist, or advertising executive seeking to master YouTube ad retargeting strategies? This certificate is perfect for individuals already familiar with digital advertising fundamentals and seeking to enhance their skills in advanced YouTube advertising techniques. With over 39 million UK YouTube users (Source: Statista), effective retargeting campaigns are crucial for maximizing your ROI. This program will teach you how to craft highly effective retargeting campaigns, improving your campaign performance metrics and delivering measurable results. Learn how to leverage YouTube's powerful tools and implement successful video ad retargeting, significantly improving your lead generation and customer acquisition strategies. If you're passionate about data-driven decision-making and want to become a YouTube advertising expert, this certificate is your perfect launchpad.