Executive Certificate in Twitter Analytics for Crisis Management

Friday, 27 February 2026 12:40:34

International applicants and their qualifications are accepted

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Overview

Overview

Twitter Analytics for Crisis Management: Master real-time social listening and sentiment analysis.


This Executive Certificate equips you with the skills to effectively manage online crises using Twitter analytics. Learn to identify and mitigate negative narratives.


Designed for communication professionals, PR managers, and executives, this program uses case studies and practical exercises.


Develop strategies for proactive brand protection and reactive crisis communication. Utilize Twitter analytics dashboards to track key performance indicators (KPIs).


Gain a competitive advantage by mastering Twitter analytics for crisis management. Enroll today and transform your crisis response capabilities!

Twitter Analytics for Crisis Management: Master the art of real-time social listening and reputation management. This Executive Certificate equips you with practical skills to analyze Twitter data, effectively mitigate online crises, and protect your brand's image. Learn advanced techniques in sentiment analysis, social media monitoring, and strategic communication during critical incidents. Boost your career prospects in crisis communication and digital marketing. Gain a competitive edge with our unique, hands-on simulations and case studies. Become a sought-after expert in leveraging Twitter analytics for proactive and reactive crisis management.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

• Introduction to Twitter Analytics & Crisis Communication
• Identifying and Monitoring Online Crises using Twitter Search & Advanced Search Operators
• Sentiment Analysis and Brand Monitoring on Twitter: Tools and Techniques
• Real-time Crisis Management Strategies on Twitter
• Developing a Twitter Crisis Communication Plan
• Measuring the Impact of Crisis Communication on Twitter: Key Metrics and Reporting
• Legal and Ethical Considerations in Twitter Crisis Management
• Case Studies: Successful and Unsuccessful Twitter Crisis Responses
• Twitter Ads for Crisis Communication (Optional): Targeted messaging and reach
• Building a Strong Twitter Presence for Proactive Crisis Prevention

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:

1 month (Fast-track mode): 140
2 months (Standard mode): 90

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Executive Certificate in Twitter Analytics for Crisis Management: UK Job Market Outlook

This program equips you with the crucial skills to navigate the complexities of social media crises, leveraging Twitter analytics for effective communication and reputation management. See how this translates to rewarding career opportunities in the UK:

Career Role (Primary Keyword: Twitter Analytics) Description Salary Range (GBP)
Social Media Crisis Manager (Secondary Keyword: Crisis Communication) Develop and implement strategies for proactive and reactive crisis communication on Twitter, mitigating reputational damage. £45,000 - £70,000
Digital PR Specialist (Secondary Keyword: Reputation Management) Manage online reputation, utilizing Twitter analytics to identify and address emerging crises, shaping positive narratives. £38,000 - £60,000
Social Media Analyst (Secondary Keyword: Data Analysis) Analyze Twitter data to identify trends, sentiment, and potential crises, providing actionable insights for strategic decision-making. £35,000 - £55,000

Key facts about Executive Certificate in Twitter Analytics for Crisis Management

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Gain a competitive edge with our Executive Certificate in Twitter Analytics for Crisis Management. This intensive program equips professionals with the skills to effectively leverage Twitter data for proactive and reactive crisis communication.


Learn to analyze real-time Twitter trends, sentiment analysis, and social listening techniques. You’ll master the art of identifying and responding to emerging crises using Twitter analytics, developing effective communication strategies, and mitigating reputational damage. This involves understanding social media listening tools and their application in a crisis.


The program's duration is typically four weeks, combining self-paced online modules with interactive live sessions. This flexible format caters to busy professionals seeking advanced skills in social media crisis management and digital intelligence.


Upon completion, participants will be proficient in using Twitter analytics for crisis communication, possessing practical expertise in data interpretation, strategic planning, and effective messaging. You’ll also be prepared to present insights derived from Twitter data using visual dashboards and reports.


In today's interconnected world, effective crisis communication is crucial for every organization. This Executive Certificate in Twitter Analytics for Crisis Management provides the vital skills and knowledge needed to navigate challenging situations and protect brand reputation. This specialized training is highly relevant for professionals in public relations, communications, marketing, and corporate social responsibility.


This certificate enhances your professional profile, showcasing your expertise in social media analytics and crisis management, making you a valuable asset to any organization. Boost your career prospects with this industry-recognized credential.

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Why this course?

Executive Certificate in Twitter Analytics for Crisis Management is increasingly significant in today's volatile market. The UK, like many nations, faces a rising tide of online crises, with social media platforms such as Twitter playing a pivotal role. Recent studies indicate a substantial increase in crisis incidents originating from these channels.

Source Number of Incidents (2023 Estimate)
Social Media (primarily Twitter) 1500
Traditional Media 500
Other 250

Effective Twitter analytics are crucial for proactive crisis management. This certificate equips professionals with the skills to monitor, analyze, and respond to developing situations on Twitter, mitigating reputational damage and preventing escalation. The ability to harness the power of real-time data from Twitter for informed decision-making is a highly sought-after skill in today's competitive landscape, making this Executive Certificate a valuable asset for any professional facing the increasing challenges of online reputation management and crisis communications.

Who should enrol in Executive Certificate in Twitter Analytics for Crisis Management?

Ideal Audience: Executive Certificate in Twitter Analytics for Crisis Management
This executive certificate in crisis communication is perfect for UK-based professionals who need to master social media analytics. Are you a senior executive in a high-profile organisation constantly navigating online reputation management and public relations? Do you want to leverage the power of Twitter data to proactively identify and mitigate potential crises? Perhaps you're responsible for brand protection, and need to develop swift and effective social listening strategies. With over 45 million UK Twitter users (source needed), the potential for reputational damage is significant. This program offers crucial data analysis skills and strategies for proactive crisis communication.
Specifically, this course targets:
  • Senior communication professionals
  • Public relations managers
  • Crisis management specialists
  • Brand managers
  • Executives in charge of online reputation