Executive Certificate in Twitter Analytics Social Media Monitoring

Wednesday, 17 September 2025 05:22:10

International applicants and their qualifications are accepted

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Overview

Overview

Twitter Analytics and social media monitoring are crucial for business success. This Executive Certificate in Twitter Analytics teaches you to leverage Twitter data for informed decisions.


Learn social media analytics techniques. Master hashtag tracking and sentiment analysis. Understand key performance indicators (KPIs) and reporting.


This program is ideal for marketing professionals, social media managers, and business leaders. Gain competitive intelligence and enhance your strategic planning capabilities with powerful Twitter Analytics skills.


Enroll now and unlock the power of Twitter data. Transform your social media strategy and achieve measurable results. Explore the program details today!

Twitter Analytics: Master the art of social media monitoring and unlock powerful insights! This Executive Certificate in Twitter Analytics and Social Media Monitoring equips you with practical skills to analyze Twitter data, track brand mentions, and measure campaign effectiveness. Gain expertise in sentiment analysis and competitive benchmarking. Boost your career prospects in digital marketing, social media management, or market research. Our unique curriculum combines theoretical knowledge with hands-on projects using the latest tools. Become a social media analytics expert today!

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

• Twitter Analytics Fundamentals: Understanding the platform's built-in analytics tools and key metrics.
• Social Listening & Brand Monitoring: Developing strategies for proactive and reactive social media monitoring using Twitter.
• Sentiment Analysis & Brand Reputation Management: Utilizing tools and techniques to gauge public opinion and manage online reputation.
• Advanced Twitter Search & Data Mining: Mastering advanced search operators and techniques to extract valuable insights.
• Competitive Analysis on Twitter: Benchmarking against competitors, identifying opportunities, and tracking their strategies.
• Visualizing Twitter Data: Creating compelling dashboards and reports to communicate insights effectively to stakeholders.
• Measuring ROI of Twitter Marketing Campaigns: Tracking key performance indicators (KPIs) and demonstrating the value of Twitter initiatives.
• Twitter Advertising & Analytics: Understanding Twitter Ads Manager, campaign optimization, and performance measurement.

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): 140
2 months (Standard mode): 90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Executive Certificate in Twitter Analytics & Social Media Monitoring: UK Job Market Outlook

Social Media Manager (Executive Level)

Lead and develop social media strategies, leveraging Twitter analytics for insightful decision-making. High demand for strategic thinking and executive-level experience.

Digital Marketing Analyst (Senior)

Analyze Twitter data to optimize campaigns and report on ROI. Requires advanced skills in data analysis and social media monitoring tools.

Social Media Strategist (Director Level)

Develop and implement overarching social media strategies, guiding teams and utilizing Twitter analytics for business growth. Senior-level experience needed.

Key facts about Executive Certificate in Twitter Analytics Social Media Monitoring

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Gain a competitive edge in the dynamic world of social media with our Executive Certificate in Twitter Analytics and Social Media Monitoring. This intensive program equips professionals with the skills to leverage Twitter data for impactful business decisions.


Throughout this program, you will master advanced Twitter analytics techniques, learning to effectively track brand mentions, analyze sentiment, and measure campaign performance. You'll also delve into social listening strategies and competitive analysis, crucial for effective social media management and strategic planning.


The program's curriculum includes hands-on exercises and real-world case studies, ensuring practical application of learned concepts. Upon completion, you will be proficient in using various Twitter analytics tools and dashboards, translating data into actionable insights for improved marketing ROI and better decision-making.


The Executive Certificate in Twitter Analytics and Social Media Monitoring is designed to be completed in a flexible timeframe, typically within 8 weeks, allowing for convenient integration with your professional commitments. This intensive schedule delivers a high impact learning experience.


This certificate program is highly relevant to various industries, including marketing, public relations, customer service, and market research. Develop your expertise in social media measurement, enhancing your career prospects and contributing significantly to your organization's success. Graduates gain proficiency in data visualization and reporting, critical skills in today’s data-driven business environment.


The program culminates in a comprehensive final project, allowing you to demonstrate mastery of social media monitoring best practices and Twitter analytics techniques. This hands-on project offers valuable portfolio building opportunities. Enhance your resume and showcase your newly acquired expertise in social media analytics and reporting.

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Why this course?

An Executive Certificate in Twitter Analytics and Social Media Monitoring is increasingly significant in today's UK market. The UK boasts a highly active social media landscape, with a substantial portion of the population using Twitter. According to Ofcom's 2023 report, over 50% of UK adults use social media daily, highlighting the crucial role social media monitoring plays in various sectors. Understanding Twitter analytics is pivotal for effective marketing strategies, reputation management, and competitive analysis.

Sector % Using Twitter Analytics
Marketing 75%
PR 65%
Customer Service 50%

This certificate equips professionals with the skills to leverage Twitter analytics for informed decision-making, enhancing their competitiveness and professional value in the UK job market.

Who should enrol in Executive Certificate in Twitter Analytics Social Media Monitoring?

Ideal Audience for the Executive Certificate in Twitter Analytics & Social Media Monitoring
This executive certificate is perfect for marketing professionals, social media managers, and business leaders in the UK seeking to enhance their skills in social media monitoring and Twitter analytics. With over 45 million UK Twitter users (source needed – replace with actual UK statistic), mastering the art of data analysis and interpretation is crucial.
Specifically, this program targets individuals who:
• Need to improve their ability to extract actionable insights from Twitter data for strategic decision-making.
• Want to track brand reputation, competitor activity, and consumer sentiment effectively using advanced analytics tools.
• Are responsible for managing social media campaigns and need to measure their ROI using robust Twitter analytics dashboards.
• Desire to gain a competitive edge in understanding the UK's dynamic social media landscape.
• Seek to upskill in data visualization and presentation techniques to communicate social media intelligence effectively to stakeholders.