Executive Certificate in M&A for Programmatic Advertising

Friday, 19 September 2025 22:03:04

International applicants and their qualifications are accepted

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Overview

Overview

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Executive Certificate in M&A for Programmatic Advertising equips executives with the strategic skills to navigate the complex world of mergers and acquisitions in the dynamic programmatic advertising landscape.


This program focuses on deal structuring, valuation, and due diligence specific to programmatic advertising technologies, data assets, and ad tech companies.


Learn to identify lucrative acquisition targets and effectively manage the integration process. Programmatic advertising M&A is a rapidly growing field. This certificate is ideal for senior executives, investors, and those seeking to lead strategic growth in the industry.


Gain a competitive edge. Develop the expertise to successfully navigate M&A in programmatic advertising. Explore the program today!

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Executive Certificate in M&A for Programmatic Advertising provides the strategic insights and deal-making skills needed to navigate the complex world of programmatic advertising acquisitions and mergers. This intensive program equips you with expert-led training in financial modeling, due diligence, and negotiation, specifically tailored for the digital media landscape. Gain a competitive edge with advanced valuation techniques and strategic planning for successful M&A transactions in the fast-paced programmatic advertising industry. Boost your career prospects by mastering the art of the deal and becoming a sought-after expert in programmatic advertising M&A. This Executive Certificate is your launchpad to leadership roles within media companies and investment firms.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

• Programmatic Advertising M&A Landscape: Market Overview and Trends
• Valuation and Due Diligence in Programmatic Ad Tech Companies
• Legal and Regulatory Considerations in Programmatic Advertising Acquisitions
• Integration Strategies for Programmatic Ad Tech Businesses (including SSPs, DSPs, and Ad Exchanges)
• Financial Modeling and Deal Structuring for Programmatic M&A
• Post-Merger Integration and Synergies in Programmatic Advertising
• Data Privacy and Security in Programmatic Advertising M&A
• Negotiation and Deal Closing in Programmatic Advertising Transactions

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): 140
2 months (Standard mode): 90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Career Role Description
Programmatic Advertising Manager Leads and manages programmatic advertising campaigns, overseeing strategy, budget allocation, and performance optimization. Requires strong M&A knowledge for potential acquisitions of ad-tech companies.
M&A Analyst (Programmatic Advertising) Conducts financial modeling and due diligence for potential mergers and acquisitions within the programmatic advertising sector. Deep understanding of programmatic advertising technologies is crucial.
Business Development Manager (Ad-Tech) Focuses on identifying and pursuing new business opportunities, including potential partnerships and acquisitions. Strong knowledge of programmatic advertising is essential for successful M&A activities.
Programmatic Media Buyer Executes programmatic media buying campaigns, negotiating deals and optimizing for ROI. M&A knowledge assists in understanding industry consolidation trends and competitor strategies.

Key facts about Executive Certificate in M&A for Programmatic Advertising

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An Executive Certificate in M&A for Programmatic Advertising provides professionals with in-depth knowledge and practical skills necessary to navigate the complexities of mergers and acquisitions within the dynamic programmatic advertising landscape. This specialized program equips participants with the expertise to successfully lead and execute M&A transactions in this rapidly evolving industry.


Learning outcomes include mastering valuation techniques specific to programmatic advertising businesses, understanding legal and regulatory frameworks governing M&A activities, and developing effective due diligence strategies for ad tech companies. Participants will also gain proficiency in negotiating deal terms, integrating acquired assets, and managing post-merger integration.


The program's duration typically ranges from several weeks to a few months, depending on the intensity and format chosen (e.g., part-time or full-time). The curriculum is designed to be flexible, accommodating the busy schedules of experienced professionals seeking to advance their careers in programmatic advertising M&A.


This Executive Certificate is highly relevant for professionals working in investment banking, private equity, ad tech companies, and digital marketing agencies. It provides a competitive advantage for those aiming to lead or contribute significantly to M&A transactions within the programmatic advertising ecosystem, enhancing their expertise in areas such as ad exchanges, DSPs, SSPs, and data management platforms (DMPs).


Graduates of this program are well-prepared for leadership roles in the strategic growth and consolidation of programmatic advertising businesses. They gain a deep understanding of financial modeling, deal structuring, and risk management in the context of mergers and acquisitions, increasing their value within the ad tech industry.


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Why this course?

An Executive Certificate in M&A for Programmatic Advertising is increasingly significant in the UK's dynamic ad-tech landscape. The UK programmatic advertising market is booming, with a projected substantial growth in the coming years. This rapid expansion necessitates professionals with specialized skills in mergers and acquisitions (M&A) to navigate the complex landscape of acquisitions, divestitures, and strategic partnerships within programmatic advertising.

Understanding the intricacies of valuations, due diligence, and integration within this specific sector is crucial for success. The certificate equips professionals with the strategic knowledge to identify and capitalize on lucrative M&A opportunities. According to recent industry reports (source needed for accurate UK stats), a significant percentage of ad-tech companies are exploring M&A activity, highlighting the need for professionals with this specialized expertise.

Year M&A Activity (Number of Deals)
2022 100
2023 150
2024 (Projected) 200

Who should enrol in Executive Certificate in M&A for Programmatic Advertising?

Ideal Audience for Executive Certificate in M&A for Programmatic Advertising Description UK Relevance
Senior Programmatic Advertising Professionals Experienced professionals seeking to enhance their M&A skills within the dynamic programmatic advertising landscape. This includes directors, VPs, and senior managers responsible for strategy, operations, and investment decisions. The UK boasts a thriving ad tech sector, with significant M&A activity in recent years. This certificate equips professionals to navigate this competitive market.
Investment Professionals in Ad Tech Investment bankers, private equity professionals, and venture capitalists focused on programmatic advertising will benefit from a deeper understanding of deal structuring and valuation in this specific sector. London is a major global hub for fintech and ad tech investment, making this certificate highly valuable for professionals operating in this space.
Entrepreneurs and Founders in Ad Tech Founders and business leaders of programmatic advertising companies looking to scale, acquire, or exit their businesses strategically will find this program invaluable. The UK has a large number of startups in the ad tech space; this certificate provides essential M&A knowledge for navigating growth and acquisition opportunities.