Certified Specialist Programme in Targeted Marketing Strategies

Friday, 27 February 2026 23:03:42

International applicants and their qualifications are accepted

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Overview

Overview

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Targeted Marketing Strategies: This Certified Specialist Programme equips you with the skills to master precise, data-driven marketing campaigns.


Learn advanced techniques in customer segmentation and data analytics. Develop effective strategies for digital marketing, social media, and email marketing.


This Targeted Marketing Strategies program is ideal for marketing professionals, entrepreneurs, and anyone seeking to elevate their marketing expertise.


Gain a competitive edge with proven strategies. Boost ROI and achieve measurable results.


Enroll today and become a certified specialist in Targeted Marketing Strategies! Explore the program details now.

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Targeted Marketing Strategies: Master the art of precision marketing with our Certified Specialist Programme. This intensive program equips you with advanced digital marketing techniques, including data analytics and campaign optimization, to reach your ideal customer. Gain in-demand skills like SEO, SEM, and social media marketing. Boost your career prospects significantly, opening doors to high-paying roles in marketing, advertising, and data analysis. Our unique hands-on approach, featuring real-world case studies and industry expert mentorship, ensures you're job-ready upon graduation. Unlock your potential in the exciting world of targeted marketing today. Become a certified specialist in targeted marketing strategies.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

• Targeted Marketing Fundamentals: Introduction to segmentation, targeting, and positioning (STP)
• Data-Driven Targeting: Utilizing analytics and customer data platforms (CDP) for precise audience identification
• Digital Marketing Channels for Targeted Campaigns: SEO, SEM, social media marketing, email marketing, and programmatic advertising
• Creating Compelling Targeted Content: Crafting messaging and creative assets resonating with specific audience segments
• Measuring & Optimizing Targeted Marketing Campaigns: Key performance indicators (KPI) and A/B testing methodologies
• Advanced Targeting Strategies: Lookalike audiences, retargeting, and predictive modeling
• Legal and Ethical Considerations in Targeted Marketing: Privacy regulations (GDPR, CCPA) and responsible data usage
• Budget Allocation and ROI in Targeted Marketing: Maximizing campaign effectiveness and return on investment

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): 140
2 months (Standard mode): 90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Career Role Description
Targeted Marketing Specialist Develop and execute targeted marketing campaigns, leveraging data analytics for improved ROI. Deep understanding of digital marketing strategies is crucial.
Digital Marketing Manager (Targeted Advertising) Lead and manage teams focused on delivering successful targeted advertising strategies across multiple channels. Expertise in programmatic advertising and campaign optimization is essential.
Marketing Analyst (Targeted Campaigns) Analyze campaign performance, identifying areas for improvement and providing data-driven insights to optimize targeted marketing strategies. Proficiency in data visualization and reporting tools is required.
SEO Specialist (Targeted Keyword Strategy) Develop and implement SEO strategies to improve organic search rankings for targeted keywords. Strong understanding of on-page and off-page optimization techniques is needed.

Key facts about Certified Specialist Programme in Targeted Marketing Strategies

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The Certified Specialist Programme in Targeted Marketing Strategies equips participants with the skills to develop and execute highly effective marketing campaigns. This intensive program focuses on data-driven decision-making and advanced techniques for reaching specific customer segments.


Learning outcomes include mastering key concepts in digital marketing, customer relationship management (CRM), and market segmentation. Participants will learn to leverage various channels, including social media marketing, email marketing, and search engine optimization (SEO), for precise targeting.


The programme's duration is typically six months, delivered through a blended learning approach combining online modules, practical workshops, and interactive case studies. This flexible format accommodates professionals' busy schedules while ensuring a comprehensive learning experience.


In today's competitive landscape, mastering targeted marketing strategies is crucial for businesses of all sizes. This certification demonstrates a high level of proficiency in data analytics, campaign management, and ROI optimization – skills highly valued across various industries, from retail and finance to technology and healthcare.


Graduates of the Certified Specialist Programme in Targeted Marketing Strategies are prepared to navigate the complexities of modern marketing and contribute significantly to their organizations' success. The program's rigorous curriculum and practical focus make it a valuable asset for career advancement within marketing and related fields. This includes improving marketing automation and campaign performance measurement.

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Why this course?

Certified Specialist Programme in Targeted Marketing Strategies is increasingly significant in today's competitive UK market. With a growing emphasis on data-driven decision-making, the demand for professionals skilled in precise targeting is booming. The Office for National Statistics reports a 15% year-on-year growth in digital marketing roles. This signifies a considerable need for professionals adept at employing sophisticated techniques like personalized messaging and programmatic advertising. This programme equips individuals with the tools and knowledge to meet this rising demand.

According to a recent survey by the Chartered Institute of Marketing (CIM), 70% of UK businesses consider targeted marketing crucial for growth. This highlights the strategic importance of mastering techniques such as SEO, social media marketing, and email automation. The Certified Specialist Programme provides in-depth training across these areas, ensuring participants gain the practical skills necessary to succeed in this evolving landscape.

Skill Demand
Programmatic Advertising High
SEO Optimization High
Social Media Marketing Very High

Who should enrol in Certified Specialist Programme in Targeted Marketing Strategies?

Ideal Candidate Profile Key Characteristics
Marketing Professionals seeking career advancement Aspiring to master digital marketing, data-driven strategies, and precise campaign execution. With over 70% of UK marketers prioritizing digital channels (Source: [Insert UK Statistic Source]), this programme is perfect for professionals aiming to boost their ROI.
Business Owners & Entrepreneurs Looking to improve lead generation and sales conversion through highly effective targeted marketing campaigns. Learn to optimize your budget and maximize your marketing return.
Marketing Managers & Team Leaders Equipping their teams with the skills to develop and implement innovative, data-led marketing strategies. Develop a deeper understanding of audience segmentation, campaign management, and performance analysis.
Recent Marketing Graduates Seeking practical, industry-relevant skills to launch a successful career in targeted marketing. Gain a competitive edge in the job market with demonstrable expertise in advanced marketing techniques.