Certified Specialist Programme in Social Listening and Monitoring

Wednesday, 18 February 2026 03:09:29

International applicants and their qualifications are accepted

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Overview

Overview

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Certified Specialist Programme in Social Listening and Monitoring equips professionals with essential skills in social media analytics and brand reputation management.


This intensive programme covers social listening techniques, sentiment analysis, and competitive intelligence gathering.


Learn to leverage powerful tools for data analysis and actionable insights. Develop strategies for crisis communication and proactive brand building.


Ideal for marketing, PR, and customer service professionals, this social listening certification enhances your career prospects significantly.


Master the art of social media monitoring and gain a competitive edge. Social listening is key to success in today's digital landscape.


Explore the programme now and transform your understanding of online conversations. Enroll today!

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Social Listening and Monitoring is now a critical skill, and our Certified Specialist Programme equips you with the expertise to master it. This intensive program provides hands-on training in data analysis, sentiment analysis, and brand reputation management using advanced social media analytics tools. Develop your strategic communication skills and gain a competitive edge. Boost your career prospects as a Social Media Analyst, Digital Marketer, or Public Relations Specialist. Unique features include real-world case studies and mentorship from industry leaders. Become a certified specialist and unlock exciting career opportunities in the rapidly growing field of social media intelligence.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

• Introduction to Social Listening & Monitoring: Defining the landscape, benefits, and applications.
• Social Media Landscape Analysis: Identifying key platforms, demographics, and trends relevant to your organization.
• Social Listening Methodology & Strategy: Defining objectives, selecting keywords, and establishing measurement metrics (e.g., sentiment analysis, reach).
• Advanced Social Listening Tools & Technologies: Exploring various platforms and software for data collection and analysis (e.g., Brandwatch, Sprout Social, Talkwalker).
• Data Analysis & Interpretation: Mastering techniques for identifying insights, trends, and patterns from social media data.
• Sentiment Analysis & Brand Reputation Management: Understanding and interpreting sentiment, managing online reputation, and addressing crises.
• Competitive Intelligence & Benchmarking: Utilizing social listening to understand competitor strategies and identify opportunities.
• Social Listening Reporting & Presentation: Effectively communicating insights to stakeholders and using data to drive decision-making.

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): 140
2 months (Standard mode): 90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Career Role (Social Listening & Monitoring) Description
Social Media Analyst Analyze social media data to understand brand perception and consumer sentiment. Identify key trends and insights for strategic decision-making.
Social Listening Specialist Monitor online conversations, identifying opportunities and risks related to brand reputation and customer experience. Proficient in social listening tools.
Digital Insights Manager Lead the data-driven decision making for digital strategies. Utilize social listening and analytics to inform marketing, product development, and crisis management.
Community Manager (with Social Listening Focus) Manage online communities and social media channels. Actively engage in social listening to understand community needs and address concerns.

Key facts about Certified Specialist Programme in Social Listening and Monitoring

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The Certified Specialist Programme in Social Listening and Monitoring equips participants with the skills and knowledge necessary to effectively leverage social media data for actionable insights. This intensive program provides practical training in advanced social listening techniques, equipping professionals for success in today's data-driven landscape.


Upon completion of the Certified Specialist Programme in Social Listening and Monitoring, participants will be able to design and implement comprehensive social listening strategies, analyze social media data using specialized tools, and convert raw data into meaningful reports for business decision-making. They will master sentiment analysis, brand reputation management, and competitive intelligence gathering using social listening methodologies.


The program duration varies depending on the chosen learning pathway, typically ranging from several weeks to a few months of intensive study. This flexibility allows professionals to integrate the learning into their existing schedules while maintaining a rigorous and comprehensive learning experience. The curriculum blends theoretical foundations with hands-on exercises and real-world case studies.


In today's competitive market, understanding and utilizing social media data is critical. The Certified Specialist Programme in Social Listening and Monitoring directly addresses this need, making it highly relevant across diverse industries including marketing, public relations, customer service, and market research. Graduates gain a competitive edge, possessing the expertise to contribute significantly to organizational success through enhanced social media intelligence and brand management.


The program integrates the latest advancements in social media analytics and data visualization, ensuring graduates are prepared for a dynamic industry environment. Students will gain proficiency in using industry-standard software and tools for social media monitoring, sentiment analysis and competitive benchmarking. The certification itself significantly enhances career prospects and demonstrates a high level of proficiency in social listening and monitoring.

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Why this course?

The Certified Specialist Programme in Social Listening and Monitoring is increasingly significant in today's UK market. Businesses are recognizing the power of social data to understand customer sentiment, track brand reputation, and identify emerging trends. According to a recent study, 75% of UK businesses now utilize social listening tools, showcasing the growing demand for skilled professionals in this area. This figure is expected to reach 90% within the next three years, highlighting the immense career opportunities presented by this social media analytics certification.

Year UK Businesses using Social Listening
2023 75%
2026 (Projected) 90%

Who should enrol in Certified Specialist Programme in Social Listening and Monitoring?

Ideal Audience for the Certified Specialist Programme in Social Listening and Monitoring Description UK Relevance
Marketing Professionals Gain expertise in social media analytics, brand reputation management, and consumer insights to enhance marketing strategies. Master sentiment analysis and competitive intelligence gathering. Over 80% of UK businesses use social media for marketing, making social listening skills highly valuable.
PR & Communications Specialists Develop advanced skills in crisis communication, proactive media monitoring, and reputation management using social listening tools and techniques. UK-based PR agencies heavily rely on real-time data for rapid response and effective communication.
Market Research Analysts Refine market research methodologies by integrating social listening data for deeper consumer understanding. Understanding UK consumer trends and preferences is crucial for successful market research, boosted by social listening insights.
Customer Service Professionals Learn to utilize social listening for improved customer service responsiveness, proactive issue identification, and enhancing customer satisfaction. UK consumers increasingly expect immediate responses on social media, demanding advanced customer service capabilities.