Certified Specialist Programme in Retargeting Campaigns

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International applicants and their qualifications are accepted

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Overview

Overview

Retargeting Campaigns: Master the art of re-engagement!


This Certified Specialist Programme in Retargeting Campaigns is designed for marketing professionals, digital marketers, and advertising specialists seeking to boost ROI.


Learn advanced retargeting strategies. Discover effective techniques for personalized ads and improved conversion rates.


We cover display advertising, social media retargeting, and email retargeting.


Develop expertise in data analysis and campaign optimization for successful retargeting campaigns. Gain a competitive edge.


Enroll today and become a certified retargeting expert! Explore the full curriculum now.

Retargeting Campaigns: Master the art of re-engaging lost customers with our Certified Specialist Programme! This intensive course provides hands-on training in advanced retargeting strategies, including display advertising, email marketing, and social media retargeting. Learn to optimize campaigns for maximum ROI and boost conversions. Gain valuable skills in data analysis and campaign management, leading to lucrative career prospects as a Digital Marketing Specialist or Retargeting expert. Unique features include real-world case studies and expert mentorship. Become a certified retargeting specialist today and elevate your digital marketing career!

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

• Understanding Retargeting Fundamentals and its ROI
• Audience Segmentation & Targeting for Enhanced Retargeting Campaigns
• Retargeting Campaign Strategies & Best Practices
• Advanced Retargeting: Frequency Capping and Creative Optimization
• Measurement & Analysis of Retargeting Campaign Performance (KPI's)
• Google Ads Retargeting: Setup and Management
• Facebook & Instagram Retargeting: Pixel Implementation and Campaign Structure
• Programmatic Retargeting: Utilizing DSP Platforms
• Retargeting for E-commerce: Dynamic Product Ads & Abandoned Cart Recovery

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): 140
2 months (Standard mode): 90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Career Role Description
Retargeting Campaign Specialist Develop and implement highly effective retargeting strategies, leveraging data-driven insights to maximize ROI and customer acquisition. Strong analytical skills essential.
Digital Marketing Specialist (Retargeting Focus) Manage and optimize retargeting campaigns across multiple platforms; analyze campaign performance, identify areas for improvement, and report on key metrics.
PPC & Retargeting Manager Oversee paid search and retargeting initiatives, collaborating with cross-functional teams to refine strategies and achieve business goals. Expert knowledge of Google Ads required.
Programmatic Advertising & Retargeting Expert Manage programmatic advertising efforts, specializing in retargeting. Expertise in DSPs and data management platforms is a must. Advanced knowledge of retargeting techniques essential.

Key facts about Certified Specialist Programme in Retargeting Campaigns

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A Certified Specialist Programme in Retargeting Campaigns provides in-depth training on effective retargeting strategies. You'll gain practical skills to optimize campaigns for maximum ROI and learn to leverage data analytics for improved performance.


The programme's learning outcomes include mastering various retargeting techniques, understanding audience segmentation, and utilizing different retargeting platforms (like Google Ads and social media). You’ll also learn to measure and analyze campaign performance using key metrics like conversion rates and cost per acquisition (CPA).


The duration of the Certified Specialist Programme in Retargeting Campaigns typically ranges from a few weeks to a couple of months, depending on the specific course structure and intensity. This flexible format caters to both professionals and those seeking career advancement in digital marketing.


This certification is highly relevant to various industries, including e-commerce, SaaS, and travel. A strong understanding of retargeting is a valuable asset in today's competitive digital landscape; employers highly value professionals proficient in online advertising, programmatic advertising, and digital marketing analytics.


Successful completion leads to a recognized certification, enhancing your resume and demonstrating expertise in retargeting campaign management. Graduates will be equipped to design, implement, and optimize successful retargeting campaigns, significantly impacting business growth.

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Why this course?

Retargeting Campaign Type UK Market Share (%)
Display 35
Social Media 40
Email 25

A Certified Specialist Programme in Retargeting Campaigns is increasingly significant in the UK's competitive digital marketing landscape. With a reported 70% of online shopping carts abandoned, according to recent studies, effective retargeting is crucial. The UK market shows a strong preference for social media and display retargeting, as illustrated in the chart below. This programme equips professionals with the advanced skills necessary to navigate these trends, leveraging data-driven insights to create highly personalized and successful retargeting strategies. Mastering techniques like dynamic creative optimization and audience segmentation is key to improving conversion rates and ROI. The certification demonstrates a commitment to professional development and provides a competitive advantage in the constantly evolving field of digital advertising. By focusing on specific channels and sophisticated campaign management, specialists can maximize engagement and achieve measurable results, improving overall digital marketing performance.

Who should enrol in Certified Specialist Programme in Retargeting Campaigns?

Ideal Candidate Profile UK Relevance
Digital marketers seeking to master retargeting campaigns and boost their ROI will find this Certified Specialist Programme invaluable. This includes those experienced in PPC, SEO, and social media advertising who want to refine their skills in precision retargeting. With over 80% of UK businesses using digital marketing (source needed), the demand for specialists in retargeting and conversion optimization is high. Mastering advanced retargeting techniques is crucial for staying competitive.
E-commerce professionals aiming to increase online sales and improve customer lifetime value will benefit significantly from the programme's focus on data-driven strategies and campaign optimization. Those familiar with platforms like Google Ads and Facebook Ads will find the advanced techniques particularly helpful. The UK's thriving e-commerce sector means professionals with expert retargeting skills are in high demand, commanding attractive salaries and career advancement opportunities.
Marketing agency employees wanting to enhance their agency's service offerings and client success will find the certification boosts their credibility and value to potential and existing clients. The programme covers a wide range of strategies and platforms, ensuring comprehensive knowledge. UK marketing agencies are continuously seeking skilled professionals who can deliver measurable results for their clients. This certification proves expertise and provides a competitive edge.