Certified Specialist Programme in Mobile Marketing KPIs

Wednesday, 01 October 2025 16:11:21

International applicants and their qualifications are accepted

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Overview

Overview

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Certified Specialist Programme in Mobile Marketing KPIs equips you with the skills to master mobile marketing analytics.


This programme focuses on key performance indicators (KPIs) for mobile app marketing and mobile advertising campaigns.


Learn to interpret mobile marketing analytics data, including user acquisition costs (CAC), customer lifetime value (CLTV), and retention rates.


Designed for marketing professionals, analysts, and anyone involved in mobile marketing strategy.


Understand how to use data-driven insights to optimize campaigns and improve ROI.


Mobile Marketing KPIs are crucial for success. This program provides the expertise you need.


Gain a Certified Specialist designation and advance your career. Enroll today and unlock your potential!

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Certified Specialist Programme in Mobile Marketing KPIs equips you with the in-demand skills to master mobile marketing analytics. This intensive program focuses on crucial key performance indicators (KPIs), providing a deep understanding of mobile attribution, campaign ROI, and user acquisition. Learn to leverage data-driven insights for mobile app marketing success and boost your career prospects in the dynamic digital landscape. Unique features include hands-on workshops, real-world case studies, and expert mentorship, guaranteeing practical application of learned concepts. Gain a competitive edge and become a certified expert in mobile marketing analytics.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

• Mobile Marketing KPI Fundamentals
• App Store Optimization (ASO) & Organic Downloads
• User Acquisition Cost (CAC) & Return on Ad Spend (ROAS)
• Customer Lifetime Value (CLTV) & Mobile Marketing ROI
• In-App Engagement & Retention Rates
• Push Notification Strategies & Conversion Rates
• Attribution Modeling for Mobile Marketing Campaigns
• Mobile Analytics & Data-Driven Decision Making

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:

1 month (Fast-track mode): 140
2 months (Standard mode): 90

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Mobile Marketing Specialist Career Roles (UK) Description
Senior Mobile Marketing Manager Leads and develops mobile marketing strategies, overseeing budgets and KPI reporting, driving significant app growth and user acquisition. High demand for strategic mobile marketing experience.
Mobile Marketing Analyst Analyzes mobile marketing campaign performance, identifying key insights to optimize strategies, using tools like Google Analytics and providing data-driven recommendations. Focus on Mobile Marketing KPIs and data analysis.
Mobile App Marketing Specialist Specializes in app store optimization (ASO), user acquisition, and in-app marketing, boosting app downloads and engagement. Expert in app marketing KPIs.
Mobile Marketing Executive Supports the implementation of mobile marketing campaigns, executing strategies, managing day-to-day tasks, and contributing to mobile marketing KPI tracking and reporting. Entry-level mobile marketing role.

Key facts about Certified Specialist Programme in Mobile Marketing KPIs

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The Certified Specialist Programme in Mobile Marketing KPIs provides a comprehensive understanding of key performance indicators (KPIs) crucial for successful mobile marketing strategies. Participants gain practical skills in data analysis and interpretation, directly applicable to their roles.


Learning outcomes include mastering the selection and tracking of relevant mobile marketing KPIs, interpreting data to inform strategic decision-making, and effectively communicating performance insights to stakeholders. This program covers various mobile marketing channels, including app marketing, SMS marketing, and social media marketing.


The programme duration is typically structured to accommodate busy professionals, often delivered over a flexible timeframe. Specific details regarding the exact duration should be confirmed with the program provider. The curriculum emphasizes real-world applications and case studies.


This certification is highly relevant across diverse industries relying on mobile engagement, including e-commerce, gaming, and financial services. Graduates demonstrate proficiency in measuring mobile marketing effectiveness, a valuable asset in today's competitive landscape. A strong understanding of Mobile Marketing Analytics is also developed.


Successful completion leads to a globally recognized Certified Specialist in Mobile Marketing KPIs certification, enhancing career prospects and professional credibility within the digital marketing domain. The programme fosters practical application and improves ROI (Return on Investment) measurement capabilities.

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Why this course?

A Certified Specialist Programme in Mobile Marketing KPIs is increasingly significant in the UK's competitive digital landscape. Understanding key performance indicators (KPIs) is crucial for success in mobile marketing, a sector experiencing rapid growth. The UK mobile market is booming; consider that, according to Statista, mobile commerce sales in the UK reached £79.64 billion in 2022.

KPI Value
App Downloads 15,000
In-App Purchases 8,000
Customer Acquisition Cost (CAC) £50
Customer Lifetime Value (CLTV) £150

A strong understanding of metrics like Customer Acquisition Cost and Customer Lifetime Value, as demonstrated by the table and chart, is essential for optimizing campaigns and maximizing return on investment. This Certified Specialist Programme equips professionals with the skills to navigate these complex trends.

Who should enrol in Certified Specialist Programme in Mobile Marketing KPIs?

Ideal Audience Profile UK Relevance
This Certified Specialist Programme in Mobile Marketing KPIs is perfect for marketing professionals seeking to master mobile marketing analytics and reporting. Are you a digital marketer, marketing analyst, or data specialist wanting to improve your understanding of key performance indicators (KPIs) and their application in mobile marketing campaigns? This programme will empower you to make data-driven decisions, optimise mobile campaigns, and ultimately drive better ROI. Experience with mobile advertising platforms like Google Ads or Facebook Ads is beneficial, but not essential. With over 80% of UK adults owning a smartphone (source: Ofcom), mobile marketing is crucial for any UK business. Mastering mobile marketing analytics is key to success in this competitive landscape, allowing you to demonstrate the effectiveness of campaigns and secure better budget allocation. This programme equips you with the skills to analyze key metrics such as Cost Per Acquisition (CPA) and Return on Ad Spend (ROAS) within the UK mobile marketing context.
The program also benefits marketing managers and business owners who need a strong grasp of mobile marketing performance to effectively guide their teams and track the success of their investment in mobile marketing strategies. Understanding these crucial metrics will enhance your leadership and strategic planning skills, proving invaluable for growth within your organization. The UK's digital advertising market is booming, creating high demand for professionals with expertise in mobile marketing analytics. Gaining this certification demonstrates a commitment to professional development and provides a competitive edge in the UK job market.