Certified Specialist Programme in Marketing Strategy Planning

Thursday, 02 October 2025 00:51:57

International applicants and their qualifications are accepted

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Overview

Overview

Certified Specialist Programme in Marketing Strategy Planning equips marketing professionals with essential skills.


This programme builds strong foundations in market research, competitive analysis, and segmentation.


Learn to develop effective marketing plans, including digital marketing strategies and budget allocation.


The Certified Specialist Programme in Marketing Strategy Planning is ideal for aspiring and current marketing managers, analysts, and executives.


Gain practical knowledge and boost your career prospects.


Enhance your ability to create and execute winning marketing campaigns. Master the art of marketing strategy planning.


Enroll today and elevate your marketing expertise. Explore the programme details now!

Marketing Strategy Planning: Become a Certified Specialist in developing and executing winning marketing campaigns. This intensive Certified Specialist Programme in Marketing Strategy Planning equips you with advanced digital marketing skills and strategic thinking. Gain practical experience through real-world case studies and expert-led sessions. Boost your career prospects in marketing management, brand strategy, or market research. Our unique curriculum emphasizes data-driven decision-making and provides a valuable certification enhancing your marketability. Elevate your marketing career with this comprehensive Marketing Strategy Planning program.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

• Marketing Strategy Fundamentals: Defining Objectives, Target Audiences, and Value Propositions
• Market Research & Analysis: Competitive Analysis, SWOT Analysis, and PESTLE Analysis
• Segmentation, Targeting, and Positioning (STP): Crafting a compelling brand identity
• Marketing Mix (4Ps & 7Ps): Product, Price, Place, Promotion, and extended elements
• Digital Marketing Strategy: SEO, SEM, Social Media Marketing, and Content Marketing
• Marketing Budgeting & Financial Planning: ROI Measurement and Resource Allocation
• Brand Management & Brand Equity: Building and maintaining a strong brand presence
• Marketing Analytics and Measurement: KPI Tracking and Data-Driven Decision Making
• Strategic Marketing Planning Process: From concept to execution and evaluation

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): 140
2 months (Standard mode): 90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Career Role Description
Marketing Strategy Planner Develop and implement comprehensive marketing strategies, aligning with business objectives. High demand for analytical and strategic thinking skills.
Senior Marketing Strategist Lead and mentor marketing teams, overseeing the execution of complex marketing plans. Requires significant experience in marketing strategy planning and strong leadership skills.
Marketing Manager (Strategy Focus) Manage marketing budgets and resources, focusing on the strategic direction of marketing campaigns. Excellent project management skills are essential.
Digital Marketing Strategist Specialise in digital marketing channels, developing and executing digital marketing strategies to enhance online visibility and engagement. Expertise in SEO, SEM, and social media crucial.

Key facts about Certified Specialist Programme in Marketing Strategy Planning

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The Certified Specialist Programme in Marketing Strategy Planning equips participants with the advanced skills and knowledge necessary to develop and execute effective marketing strategies. This intensive programme focuses on building a robust understanding of market analysis, consumer behavior, and strategic planning methodologies.


Learning outcomes include mastering strategic marketing planning processes, including market research and competitive analysis. Participants will also gain proficiency in developing compelling marketing plans, budgeting, and performance measurement. Digital marketing strategies and their integration into overall plans are also key components. Upon completion, participants are well-versed in using various marketing tools and techniques.


The duration of the Certified Specialist Programme in Marketing Strategy Planning typically varies but often spans several weeks or months, depending on the specific provider and the intensity of the course. This allows for in-depth exploration of the subject matter and ample opportunity for practical application of learned concepts through case studies and projects.


This certification holds significant industry relevance. In today's competitive business landscape, organizations constantly seek professionals with expertise in developing and implementing robust marketing strategies. Graduates of this programme are highly sought after by marketing agencies, businesses of all sizes, and even non-profit organizations. The program's focus on data-driven decision-making, digital marketing, and strategic planning makes it extremely valuable across numerous industries.


The programme benefits professionals seeking career advancement in marketing, those transitioning into marketing roles, and individuals who want to enhance their existing skills in strategic marketing planning. It boosts employability and offers a competitive edge in a constantly evolving marketing environment.

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Why this course?

A Certified Specialist Programme in Marketing Strategy Planning is increasingly significant in today’s dynamic UK market. The digital transformation and evolving consumer behaviour necessitate highly skilled marketers. According to a recent study by the Chartered Institute of Marketing (CIM), 78% of UK businesses cite a skills gap in digital marketing as a major challenge. This highlights the urgent need for professionals with updated expertise in marketing strategy development and execution.

Skillset Demand
Digital Marketing Strategy High
Data Analytics High
Content Marketing Medium

Therefore, a Certified Specialist Programme provides a crucial pathway for both aspiring and experienced marketers to upskill and enhance their career prospects. By mastering advanced marketing strategy planning techniques, professionals can confidently navigate the complexities of the modern marketplace and contribute to business growth. The programme equips learners with the tools needed to analyze market trends, develop effective strategies, and measure ROI, ultimately bridging the significant skills gap identified in the UK market.

Who should enrol in Certified Specialist Programme in Marketing Strategy Planning?

Ideal Candidate Profile Key Skills & Experience Career Aspirations
Our Certified Specialist Programme in Marketing Strategy Planning is perfect for ambitious marketing professionals in the UK. With over 2 million people employed in marketing and advertising roles (source: *insert UK statistic source*), this programme empowers individuals seeking career advancement. Experience in digital marketing, market research, brand management, or campaign planning is beneficial. Strong analytical abilities, data interpretation skills, and proficiency in marketing tools are essential for effective strategy development and implementation. Aspiring marketing managers, senior marketing executives, and entrepreneurs looking to enhance their strategic thinking and leadership skills in the competitive UK market will find this programme invaluable. It provides a robust foundation for developing and executing winning marketing plans, leading to higher salaries and improved career prospects.