Certified Specialist Programme in Google Analytics for PPC

Sunday, 21 September 2025 19:38:06

International applicants and their qualifications are accepted

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Overview

Overview

Google Analytics for PPC certification empowers digital marketers to master data-driven PPC strategies.


This Certified Specialist Programme teaches you to leverage Google Analytics 4 (GA4) and Universal Analytics for in-depth PPC campaign analysis.


Learn to track conversions, analyze ROI, and optimize Google Ads performance using Google Analytics for PPC insights.


Understand key metrics, build effective dashboards, and improve your bidding strategies. Ideal for PPC managers, analysts, and digital marketing professionals.


Unlock your potential with data-driven decision making. Google Analytics for PPC skills are in high demand. Explore the program today!

Google Analytics for PPC certification unlocks your potential for data-driven success in pay-per-click advertising. This Certified Specialist Programme equips you with advanced skills in Google Analytics 4 (GA4), enabling you to interpret data, optimize campaigns, and boost ROI. Master PPC advertising strategies through hands-on projects and real-world case studies. Gain a competitive edge, enhance your resume, and open doors to exciting career prospects in digital marketing. Become a sought-after expert in Google Analytics for PPC today!

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

• Google Ads Integration with Google Analytics 4 (GA4)
• Attribution Modeling for PPC Campaigns
• Advanced Segmentation & Reporting in GA4 for PPC
• Conversion Tracking & Optimization in Google Analytics for PPC
• Measuring ROI and Campaign Performance using Google Analytics
• Data Studio Reporting & Visualization for PPC Data
• Troubleshooting Common GA4 Issues for PPC Professionals
• Audience Building & Targeting Strategies with GA4 & Google Ads

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): 140
2 months (Standard mode): 90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Role Description
Google Analytics PPC Specialist Leverage Google Analytics and PPC expertise to optimize campaigns, analyze performance, and drive ROI. High demand for data-driven insights and strategic planning skills.
Senior Google Analytics PPC Manager Lead and mentor teams, develop and execute comprehensive PPC strategies, and manage substantial budgets. Requires advanced Google Analytics knowledge and strong leadership.
PPC Analyst with Google Analytics Certification Analyze campaign performance data using Google Analytics to identify areas for improvement and provide data-backed recommendations. Strong analytical and reporting skills essential.
Digital Marketing Executive (Google Analytics & PPC) Manage and optimize all aspects of PPC campaigns, integrating Google Analytics for accurate measurement and reporting. A strong understanding of the digital marketing landscape is crucial.

Key facts about Certified Specialist Programme in Google Analytics for PPC

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The Google Analytics for PPC Certified Specialist Programme is a valuable asset for digital marketers aiming to master the intersection of Google Ads and analytics.


This intensive program equips participants with the skills to effectively leverage Google Analytics data to optimize Pay-Per-Click (PPC) campaigns. Learning outcomes include mastering advanced segmentation, interpreting key performance indicators (KPIs) like conversion rates and cost per acquisition (CPA), and effectively utilizing multi-channel funnels for in-depth campaign analysis.


The duration of the program isn't specified by Google, it varies depending on individual learning pace and chosen learning resources. However, dedicated learners can typically complete the required learning material and exam preparation within a few weeks of focused study. Expect to invest considerable time in practical exercises and case studies.


In today's data-driven marketing landscape, the Certified Specialist Programme in Google Analytics for PPC is highly relevant. Employers value professionals who can demonstrate proficiency in using analytics to improve ROI and drive better results from their PPC investment. This certification significantly enhances your resume and demonstrates your commitment to data-informed decision-making in the digital advertising realm.


Successful completion leads to a globally recognized certification, boosting your career prospects and positioning you as a sought-after expert in PPC campaign management and data analysis. This credential showcases your expertise in Google Ads reporting, attribution modeling, and the overall measurement of digital marketing success.

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Why this course?

Google Analytics Certified Specialist Programme is increasingly crucial for Pay-Per-Click (PPC) professionals in the UK. The competitive digital marketing landscape demands data-driven strategies, and this certification validates expertise in Google Analytics. With the UK's digital advertising market booming, demonstrated proficiency in analytics is highly valued by employers. According to recent industry reports, a significant increase in demand for certified professionals is predicted.

Year Demand Increase (%)
2022-2023 46.7%
Projected 2023-2024 36.4%

This Google Analytics certification, therefore, represents a significant advantage for those seeking to advance their PPC careers or improve their employability within the growing UK digital marketing sector. Mastering data analysis using Google Analytics is no longer optional, but a necessary skill.

Who should enrol in Certified Specialist Programme in Google Analytics for PPC?

Ideal Audience for the Google Analytics for PPC Certified Specialist Programme
Are you a UK-based PPC professional looking to boost your skills and career prospects? This program is perfect for you if you're already managing pay-per-click campaigns and want to master Google Analytics 4 (GA4) integration for more effective performance analysis and reporting. With over 80% of UK businesses using digital marketing (Source: [Insert UK Statistic Source]), understanding GA4 for PPC is no longer optional.
Specifically, this certification is ideal for: Digital marketing managers, PPC specialists, SEO specialists, and web analysts striving for improved campaign optimization and ROI. Mastering data analysis and reporting using Google Analytics 4 will significantly enhance your ability to make data-driven decisions and demonstrate a measurable impact.
Elevate your expertise in PPC campaign management, unlock advanced Google Analytics 4 (GA4) capabilities, and become a highly sought-after digital marketing professional in the UK's competitive job market. This programme makes you a powerful asset to any marketing team.