Certified Specialist Programme in Google Analytics for CPL

Thursday, 02 October 2025 07:38:54

International applicants and their qualifications are accepted

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Overview

Overview

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Google Analytics Certified Specialist Programme is designed for digital marketers and analysts seeking in-depth knowledge of Google Analytics. This program builds Google Analytics expertise, crucial for accurate website data analysis.


Master data analysis techniques. Understand key metrics like user engagement, conversion rates, and e-commerce tracking. Learn to build effective Google Analytics reports and dashboards. The program prepares you for the rigorous certification exam.


Gain a competitive edge with a globally recognized certification. Elevate your digital marketing career. This Google Analytics certification opens doors to exciting opportunities.


Ready to become a Google Analytics expert? Explore the program details and enroll today!

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Certified Specialist Programme in Google Analytics for CPL is your gateway to mastering Google Analytics 4 (GA4) and boosting your career. This intensive program provides hands-on training in crucial Google Analytics skills, covering data analysis, reporting, and insightful interpretation. Gain a competitive edge in the digital marketing landscape with expert instruction and practical exercises. Upon completion, you’ll receive a prestigious certification, opening doors to exciting career opportunities as a digital analyst or data scientist. Unlock your potential with our comprehensive Google Analytics training, designed for career progression and immediate impact on your digital marketing strategy.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

• Google Analytics Interface and Navigation
• Setting up and Configuring Google Analytics 4 (GA4) Properties
• Understanding Core Reporting in GA4: Acquisition, Engagement, Monetization
• Advanced Google Analytics 4 (GA4) Segmentation and Filtering for Data Analysis
• Data Studio and Google Analytics Integration for Reporting and Visualization
• Implementing and Utilizing Google Analytics 4 (GA4) Event Tracking for CPL
• Analyzing Conversion Paths and Customer Journeys in GA4
• Attribution Modeling and ROI Measurement for Cost Per Lead (CPL) Campaigns
• Troubleshooting and Best Practices in GA4 for Accurate Data

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): 140
2 months (Standard mode): 90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Job Role (Google Analytics Certified Specialist) Description
Google Analytics Specialist Analyze website data, track key performance indicators (KPIs), and provide data-driven insights to improve online marketing campaigns. High demand in UK digital marketing.
Digital Marketing Analyst (Google Analytics) Utilize Google Analytics to optimize marketing ROI, implement A/B testing, and measure the success of digital marketing strategies. Strong UK job market prospects.
Data Analyst - Web Analytics (Google Analytics Certified) Extract, transform, and load (ETL) website data, identify trends, and create compelling data visualizations using Google Analytics for strategic decision-making. Excellent salary potential in UK.
SEO Specialist with Google Analytics Expertise Combine SEO best practices with Google Analytics insights to enhance organic search rankings and website performance. In-demand skillset in the UK.

Key facts about Certified Specialist Programme in Google Analytics for CPL

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The Google Analytics for CPL Certified Specialist Programme is a highly sought-after certification designed to equip professionals with in-depth knowledge of Google Analytics. This program focuses on leveraging Google Analytics to achieve specific business objectives, primarily Cost Per Lead (CPL) optimization.


Learning outcomes include mastering advanced analytics techniques, understanding key CPL metrics, and effectively using data to drive campaign improvements. Participants will learn to analyze customer behavior, identify high-performing channels, and refine their marketing strategies for optimal lead generation. Data Studio integration and reporting are also covered extensively.


The duration of the Certified Specialist Programme in Google Analytics for CPL varies depending on the chosen learning pathway, ranging from self-paced online courses to intensive bootcamps. However, expect a significant time commitment to master the material and achieve certification. Practical exercises and real-world case studies are key components, ensuring you gain hands-on experience.


In today's data-driven market, this certification holds significant industry relevance. Businesses across all sectors rely on data-informed decisions, and professionals proficient in Google Analytics, particularly those specializing in CPL, are highly valuable. This certification demonstrates a commitment to data-driven marketing and enhances career prospects considerably, making it a worthwhile investment for marketers and analysts alike.


The Certified Specialist Programme provides a robust foundation in digital marketing analytics, focusing specifically on conversion optimization and cost-per-lead (CPL) models. Through the program, you'll develop advanced skills in Google Analytics 4 (GA4), enhancing your proficiency in marketing performance measurement and data analysis.


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Why this course?

The Certified Specialist Programme in Google Analytics is increasingly significant for Cost Per Lead (CPL) optimisation in today's UK market. With digital marketing becoming ever more crucial, demonstrating proficiency in Google Analytics is paramount for professionals seeking competitive advantage. According to a recent study, 75% of UK businesses now prioritize data-driven decisions, highlighting the demand for skilled analysts. This translates to a higher demand for individuals possessing the Google Analytics Individual Qualification, directly impacting employability and earning potential.

Skill Importance for CPL
Google Analytics Certification High - Essential for data-driven CPL strategies.
Data Analysis Skills High - Crucial for interpreting data and optimizing campaigns.

Who should enrol in Certified Specialist Programme in Google Analytics for CPL?

Ideal Audience for the Google Analytics for CPL Certified Specialist Programme
Are you a UK-based digital marketing professional striving to master data-driven decision making? This program is perfect for individuals aiming to improve their Google Analytics skills and gain a Certified Specialist qualification. Whether you're a marketing manager, analyst, or digital advertising specialist, understanding CPL (Cost Per Lead) is crucial. With over 80% of UK businesses now using digital marketing (Source: [Insert UK Statistic Source Here]), the ability to track and optimise your campaigns for lead generation is more important than ever. The programme will empower you to effectively analyze your data and demonstrate a strong return on investment (ROI), boosting your career prospects.
Specifically, this program caters to:
• Marketing Managers seeking to improve campaign performance and reporting.
• Digital Analysts needing to enhance their Google Analytics expertise.
• PPC Specialists looking to refine their lead generation strategies and improve CPL.
• Individuals aiming to obtain a valuable Google Analytics certification.