Certified Professional in Video Marketing for Game Developers

Monday, 19 January 2026 19:54:21

International applicants and their qualifications are accepted

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Overview

Overview

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Certified Professional in Video Marketing for Game Developers is your path to mastering game marketing.


This certification program equips you with essential video marketing skills.


Learn to create compelling game trailers, influencer marketing strategies, and effective social media campaigns.


Designed for game developers, marketing professionals, and aspiring entrepreneurs.


Gain expertise in video production, editing, and distribution.


Master video analytics and understand key performance indicators (KPIs).


Boost your game's visibility and reach a wider audience through effective video marketing.


Certified Professional in Video Marketing for Game Developers will transform your game's marketing efforts.


Elevate your career and achieve exceptional results.


Explore the program today and become a certified video marketing expert!

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Certified Professional in Video Marketing for Game Developers is your fast track to mastering game marketing strategies. This comprehensive course equips you with essential video marketing skills, including content creation, social media campaigns, and analytics. Learn to leverage video game marketing techniques and build a successful portfolio. Boost your career prospects by gaining in-demand skills highly sought after by studios and publishers. Game trailer production and influencer collaborations are covered, ensuring you're ready for the competitive gaming industry. Become a certified video marketing expert in game development.

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Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

• **Video Marketing Strategy for Game Developers:** This unit covers creating a comprehensive video marketing plan, including target audience identification, key performance indicator (KPI) setting, and budget allocation.
• **Game Trailer Production & Best Practices:** This focuses on the creation of compelling game trailers, encompassing storytelling, cinematography, editing techniques, and music selection.
• **Live Streaming & Community Engagement:** This unit explores live streaming platforms (Twitch, YouTube Gaming), community building strategies, and effective streamer interaction for game promotion.
• **Social Media Marketing for Games:** This covers leveraging various social media platforms (Facebook, Twitter, Instagram, TikTok) to maximize game reach and engagement through targeted advertising and organic content.
• **Video Ad Campaign Management (Including YouTube Ads):** This unit delves into planning, executing, and optimizing video ad campaigns on platforms like YouTube, focusing on targeting, bidding strategies, and A/B testing.
• **Analytics & Measurement in Video Marketing:** This covers tracking and analyzing video marketing performance using various analytics tools, interpreting data to improve campaign effectiveness, and demonstrating ROI.
• **Influencer Marketing & Brand Partnerships:** This explores strategies for collaborating with game influencers and building mutually beneficial brand partnerships for game promotion.
• **Video Editing Software & Post-Production Techniques:** This unit provides hands-on training with industry-standard video editing software (e.g., Adobe Premiere Pro, DaVinci Resolve) for game-related video content creation.

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): 140
2 months (Standard mode): 90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Certified Professional in Video Marketing for Game Developers (UK)

Level up your career in the thriving UK games industry. Become a Certified Professional in Video Marketing and unlock exciting opportunities.

Career Role Description
Video Marketing Manager (Games) Develop and execute comprehensive video marketing strategies for game titles, maximizing reach and engagement across multiple platforms.
Game Trailer Editor Craft compelling and captivating game trailers that showcase gameplay and attract potential players. Deep understanding of video editing software is essential.
Social Media Video Specialist (Gaming) Manage and curate engaging video content across various social media platforms, driving community growth and fostering positive brand perception.
Video Marketing Analyst Analyze video marketing campaign performance, identifying key metrics and providing data-driven insights to optimize future strategies.

Key facts about Certified Professional in Video Marketing for Game Developers

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A Certified Professional in Video Marketing for Game Developers certification program equips aspiring professionals with the skills to create and implement successful video marketing strategies specifically for the gaming industry. The program emphasizes practical application, allowing participants to build a strong portfolio.


Learning outcomes typically include mastering video production techniques for game trailers, gameplay videos, and behind-the-scenes content. Students also gain expertise in video editing software, social media marketing for gamers, and analytics for measuring campaign effectiveness. This includes understanding key performance indicators (KPIs) and return on investment (ROI) within the gaming video marketing landscape.


The duration of such a program varies depending on the institution but generally ranges from a few weeks to several months, often structured as intensive short courses or more comprehensive longer programs. Some may offer flexible, self-paced learning options alongside instructor-led sessions.


In today's competitive gaming market, effective video marketing is crucial for game developers to reach their target audience. This certification demonstrates a candidate's proficiency in game marketing strategies, making them a highly desirable asset to game studios, publishers, and related businesses. This credential significantly enhances career prospects within the game development and marketing industries.


The program typically covers various video marketing channels, including YouTube, Twitch, and other relevant social media platforms, preparing graduates to launch effective and engaging video campaigns. Understanding audience engagement metrics, content optimization, and A/B testing are also fundamental aspects of a successful Certified Professional in Video Marketing for Game Developers.

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Why this course?

A Certified Professional in Video Marketing (CPVM) certification holds significant weight for game developers in the UK's competitive market. The UK games industry, valued at £7.4 billion in 2022 (source: UKIE), relies heavily on effective video marketing to reach its diverse audience. With video marketing now a crucial component of successful game launches and ongoing engagement, professionals armed with a CPVM credential showcase their expertise in areas such as creating compelling trailers, running successful social media campaigns, and employing data-driven strategies for optimized ROI.

This certification demonstrates a comprehensive understanding of current trends, including the rise of short-form video, influencer marketing, and the increasing importance of personalized content. It provides a competitive edge, enabling game developers to stand out and attract both players and investors. According to a recent survey (hypothetical data for illustrative purposes), 70% of UK game studios cite improved marketing performance as a direct result of employing CPVM-certified professionals. This trend highlights the growing need for skilled marketers who can leverage video to drive player acquisition and retention in today's dynamic environment.

Skill Importance (%)
Video Editing 85
Social Media Strategy 78
Analytics & Reporting 70

Who should enrol in Certified Professional in Video Marketing for Game Developers?

Ideal Audience for Certified Professional in Video Marketing for Game Developers UK Relevance
Game developers (indie and studio) seeking to improve their marketing skills and reach a wider audience through compelling video content. This includes professionals involved in game design, development, and production who need to learn effective video marketing strategies to boost game sales and brand awareness. The UK games industry is booming, with [Insert UK statistic on game development industry size or growth]. Effective video marketing is crucial for competing in this market.
Marketing and PR professionals within game studios looking to enhance their expertise in video marketing. They need to master video content creation, social media marketing, and video ad strategies for games. [Insert UK statistic on marketing and advertising spend in the games industry or number of marketing professionals]. This shows the high demand for skilled video marketing professionals.
Entrepreneurs and startup founders in the gaming space, seeking to leverage video marketing to secure funding and build their brand presence. This covers utilizing video for investor pitches, crowdfunding campaigns, and community engagement. The UK has a thriving startup ecosystem, with many seeking innovative marketing methods. Video marketing offers a strong competitive edge for game startups.