Certified Professional in Google Analytics for Business Owners

Friday, 15 August 2025 10:33:10

International applicants and their qualifications are accepted

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Overview

Overview

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Certified Professional in Google Analytics is designed for business owners. It teaches you how to use Google Analytics 4 (GA4) effectively.


Learn data analysis and website traffic insights. Understand key metrics like user acquisition and conversion rates.


This certification boosts your skills. It helps you make data-driven decisions. Master Google Analytics reporting and improve your bottom line.


Gain a competitive edge with a Certified Professional in Google Analytics certification. Unlock the power of data. Are you ready to transform your business?


Explore the program now and begin your journey towards data-driven success!

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Certified Professional in Google Analytics for Business Owners: Unlock the power of data-driven decision-making! This comprehensive course equips you with the essential skills to master Google Analytics 4 (GA4) and Google Analytics, transforming raw data into actionable insights. Learn advanced analytics techniques, including cohort analysis and attribution modeling, for improved ROI. Boost your career prospects with a globally recognized certification, showcasing your expertise in web analytics and digital marketing. Gain a competitive edge in today's market. This Certified Professional in Google Analytics program offers practical, hands-on training and real-world case studies for immediate application. Become a data-driven business leader.

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Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

• Google Analytics 4 (GA4) Setup and Configuration: Understanding the interface, data streams, and event tracking for effective website analysis.
• Google Analytics 4 (GA4) Core Reporting: Mastering key reports such as Acquisition, Engagement, Monetization, and Retention for insightful business decisions.
• Understanding Google Analytics 4 (GA4) Data: Interpreting user acquisition, behavior, and conversions to pinpoint areas for improvement in your marketing strategy.
• E-commerce Tracking and Analysis in GA4: Measuring online store performance, conversion rates, and revenue using enhanced e-commerce features.
• Audience Building and Segmentation in GA4: Creating detailed audience segments to target specific customer groups for more effective marketing.
• Attribution Modeling in Google Analytics 4: Exploring different models to understand the effectiveness of marketing channels and optimize ROI.
• Data Studio Reporting and Visualization: Creating custom dashboards and reports to effectively communicate insights from your Google Analytics 4 data to stakeholders.
• Connecting Google Ads to Google Analytics 4: Analyzing the effectiveness of your Google Ads campaigns through seamless integration with GA4.

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): 140
2 months (Standard mode): 90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Certified Professional in Google Analytics for Business Owners: UK Job Market Insights

Career Role Description
Google Analytics Consultant Provides expert Google Analytics advice and implementation services to businesses, optimizing websites for better performance and ROI. High demand for data analysis skills.
Digital Marketing Analyst (Google Analytics Focus) Analyzes website traffic data using Google Analytics to create effective digital marketing strategies. Strong focus on SEO and PPC campaign optimization.
Data Analyst – E-commerce (Google Analytics Certified) Interprets e-commerce data via Google Analytics to improve sales conversions and customer experience. Key skills in data visualization and reporting.
Marketing Manager – Google Analytics Expertise Leads marketing campaigns while leveraging Google Analytics expertise for data-driven decision-making and strategic planning. Requires leadership and analytical capabilities.

Key facts about Certified Professional in Google Analytics for Business Owners

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The Certified Professional in Google Analytics for Business Owners certification empowers business leaders with the critical skills to leverage Google Analytics 4 (GA4) effectively. This program focuses on practical application, moving beyond basic reporting to strategic data analysis for improved decision-making.


Learning outcomes include mastering key GA4 interface elements, creating custom reports, understanding crucial metrics like conversion rates and customer acquisition cost (CAC), and applying data-driven insights to boost ROI. You'll also learn to interpret complex data visualizations and apply them to real-world business challenges, making you a more informed and effective leader.


The duration of the program varies depending on the chosen learning path; however, expect a significant time commitment to fully grasp the concepts and achieve certification. Self-paced online courses offer flexibility, while instructor-led options provide structured learning and direct support. Successful completion leads to a valuable and highly respected industry credential.


In today's data-driven marketplace, this certification is highly relevant across numerous industries. From e-commerce and retail to marketing and finance, understanding Google Analytics and its applications is paramount. Demonstrating proficiency in web analytics through this certification significantly enhances your credibility and marketability as a business professional. The skills learned are directly applicable to improving website performance, optimizing marketing campaigns, and achieving business goals.


Becoming a Certified Professional in Google Analytics for Business Owners provides a competitive advantage, allowing you to confidently analyze your business performance and use this information for strategic growth. Whether you manage a small business or a large corporation, this certification provides the skills you need to turn data into actionable strategies.

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Why this course?

Certified Professional in Google Analytics is increasingly vital for UK business owners. Understanding data-driven decision-making is no longer optional; it's essential for survival and growth in today's competitive market. According to a recent study by the UK Data & Analytics Association, 75% of UK businesses identify data analysis as crucial for strategic planning, highlighting the importance of a Google Analytics qualification.

Benefit Percentage of UK Businesses Reporting Improvement
Website Traffic Analysis 80%
Conversion Rate Optimization 75%
Marketing Campaign Effectiveness 90%

A Certified Professional in Google Analytics demonstrates a commitment to data-driven strategies, leading to improved marketing ROI, enhanced customer understanding, and ultimately, business growth. This certification is a significant asset in today’s UK market, offering a competitive edge and boosting employability within the digital sector. The skills gained are highly sought after, further emphasizing the importance of obtaining this credential.

Who should enrol in Certified Professional in Google Analytics for Business Owners?

Ideal Audience for Certified Professional in Google Analytics
A Certified Professional in Google Analytics is perfect for UK business owners who want to master data-driven decision-making. Are you struggling to understand your website's performance? Do you need to improve your website analytics and marketing ROI? This certification is ideal for entrepreneurs, small business owners, and marketing managers across various industries. With over 5 million UK businesses relying on digital channels, understanding Google Analytics is no longer optional – it's essential for growth. Gain actionable insights and make informed choices using Google Analytics to boost your business’s online visibility, website traffic, and ultimately, your bottom line. This training empowers you to track key metrics, conduct effective analysis, and gain valuable insights to build successful digital marketing strategies. Don't let data overwhelm you; instead, use it to your advantage!