Certified Professional in E-commerce Retargeting Platforms

Sunday, 15 February 2026 01:36:26

International applicants and their qualifications are accepted

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Overview

Overview

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Certified Professional in E-commerce Retargeting Platforms certification equips you with in-demand skills.


Master e-commerce retargeting strategies. Learn to utilize top platforms like Google Ads, Facebook Ads, and Criteo.


This program covers retargeting campaign management, audience segmentation, and performance optimization.


Ideal for marketing professionals, e-commerce managers, and digital marketers seeking career advancement. E-commerce retargeting expertise boosts ROI.


Gain a competitive edge. Become a Certified Professional in E-commerce Retargeting Platforms today. Explore the course now!

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Certified Professional in E-commerce Retargeting Platforms equips you with in-demand skills to master leading retargeting platforms like Google Ads, Facebook Ads, and Criteo. This intensive e-commerce retargeting course provides hands-on training in campaign optimization, data analysis, and conversion rate maximization. Learn advanced strategies for personalized advertising and audience segmentation, boosting ROI significantly. Unlock lucrative career prospects as a Retargeting Specialist, Digital Marketing Manager, or E-commerce Consultant. Gain a competitive edge with our unique certification, demonstrating your expertise in this high-growth field.

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Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

• E-commerce Retargeting Platform Fundamentals
• Advanced Retargeting Strategies & Tactics
• Pixel Implementation and Tracking (Facebook Pixel, Google Tag Manager)
• Audience Segmentation and Targeting for E-commerce
• Campaign Optimization and Performance Measurement (ROAS, CPA)
• Bidding Strategies and Budget Allocation
• Attribution Modeling in E-commerce Retargeting
• Legal and Privacy Considerations in Retargeting (GDPR, CCPA)
• A/B Testing and Creative Optimization for Retargeting Ads

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): 140
2 months (Standard mode): 90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Role Description
E-commerce Retargeting Specialist Develops and implements comprehensive retargeting strategies across major platforms like Google Ads, Facebook Ads, and Criteo. Focuses on improving conversion rates and ROI through targeted advertising campaigns. Requires strong analytical skills and expertise in data-driven decision making.
Senior E-commerce Retargeting Manager Leads and mentors a team of retargeting specialists. Responsible for the overall strategy, budget management, and performance of all retargeting initiatives. Requires advanced knowledge of e-commerce platforms, CRM integration, and attribution modelling. Experienced in managing large-scale campaigns.
E-commerce Retargeting Analyst Analyzes campaign performance data to identify areas for optimization. Develops reports and presentations that communicate key insights to stakeholders. Uses advanced analytics tools and techniques to improve targeting, creative assets and bidding strategies. Expertise in data visualization.
PPC & Retargeting Specialist Manages paid search campaigns alongside retargeting efforts, ensuring a holistic approach to digital marketing. Requires comprehensive understanding of both PPC and retargeting best practices, including keyword research, ad copywriting, and bid management.

Key facts about Certified Professional in E-commerce Retargeting Platforms

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A Certified Professional in E-commerce Retargeting Platforms certification program equips professionals with in-demand skills for optimizing online marketing campaigns. The program focuses on mastering various retargeting platforms and strategies, significantly improving conversion rates and ROI.


Learning outcomes typically include proficiency in selecting the right retargeting platform based on business needs, developing effective retargeting strategies, implementing and monitoring campaigns, analyzing data to optimize performance, and understanding privacy regulations related to online advertising. Graduates will be adept at using tools like Google Ads, Facebook Ads, and other specialized retargeting platforms.


The duration of such a program varies depending on the provider, ranging from a few weeks for intensive courses to several months for more comprehensive programs. Some may offer flexible online learning options.


Industry relevance for a Certified Professional in E-commerce Retargeting Platforms is exceptionally high. E-commerce is a rapidly growing sector, and retargeting is a critical component of successful digital marketing. Possessing this certification demonstrates expertise in a highly sought-after skill set, making graduates highly competitive in the job market for roles such as digital marketing manager, e-commerce specialist, or marketing analyst. This certification enhances marketability within advertising technology (AdTech) and marketing automation domains.


The program's curriculum often incorporates case studies and practical exercises, allowing participants to apply learned concepts and develop hands-on experience. Successful completion leads to a valuable industry-recognized credential, increasing career prospects and earning potential for professionals in the field of e-commerce.

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Why this course?

Certified Professional in E-commerce Retargeting Platforms is a highly sought-after credential in today's competitive UK market. With online retail sales in the UK reaching £84 billion in 2022 (source: Statista), mastering retargeting strategies is crucial for businesses of all sizes. Effective e-commerce retargeting significantly increases conversion rates and boosts ROI. This certification demonstrates proficiency in utilizing leading platforms, analyzing campaign data, and optimizing performance for maximum impact. The demand for skilled professionals in this area is growing rapidly, reflecting the increasing importance of personalized online experiences.

Platform Market Share (approx.)
Google Ads 40%
Facebook Ads 35%
Other 25%

Who should enrol in Certified Professional in E-commerce Retargeting Platforms?

Ideal Audience for Certified Professional in E-commerce Retargeting Platforms
A Certified Professional in E-commerce Retargeting Platforms certification is perfect for digital marketers, ecommerce managers, and online advertising specialists seeking to master advanced retargeting techniques. With over 80% of UK online shoppers abandoning their carts, the ability to re-engage these potential customers is crucial for boosting sales and return on investment (ROI). This program is designed for individuals already familiar with basic digital marketing and advertising principles who want to enhance their expertise in using retargeting platforms to drive conversions. Learn to effectively implement and manage retargeting campaigns, analyze data, and optimize performance across various platforms, increasing your value to any e-commerce business. The skills learned are highly sought after, providing a competitive edge in the UK's thriving digital landscape.