Certified Professional in E-commerce Metrics and KPIs

Monday, 16 February 2026 12:59:28

International applicants and their qualifications are accepted

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Overview

Overview

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Certified Professional in E-commerce Metrics and KPIs certification equips you with the skills to master e-commerce analytics.


Understand key performance indicators (KPIs) and leverage data-driven insights.


This program is ideal for e-commerce managers, digital marketers, and analysts seeking to improve online sales and profitability.


Learn to track website traffic, conversion rates, and customer acquisition costs.


Master data analysis techniques and reporting for informed business decisions. Gain a Certified Professional in E-commerce Metrics and KPIs credential to advance your career.


Explore our program today and unlock your e-commerce potential!

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Certified Professional in E-commerce Metrics and KPIs is your gateway to mastering the art of e-commerce data analysis. This comprehensive course equips you with in-demand skills in web analytics and data visualization, enabling you to optimize online businesses. Gain expertise in key performance indicators (KPIs), conversion rate optimization (CRO), and data-driven decision-making. Unlock lucrative career prospects as a data analyst, e-commerce manager, or digital marketing specialist. Our Certified Professional in E-commerce Metrics and KPIs certification distinguishes you from the competition, showcasing your proficiency in analyzing e-commerce performance and driving business growth. Become a Certified Professional in E-commerce Metrics and KPIs today!

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

• Website Traffic Analysis: Understanding website traffic sources, bounce rates, and conversion rates using tools like Google Analytics.
• E-commerce Sales KPIs: Analyzing key performance indicators such as revenue, average order value (AOV), customer acquisition cost (CAC), and customer lifetime value (CLTV).
• Marketing Campaign Performance Measurement: Assessing the effectiveness of digital marketing campaigns across various channels, including SEO, SEM, social media, and email marketing.
• Conversion Rate Optimization (CRO): Implementing strategies to improve website conversion rates and user experience.
• Customer Retention & Loyalty Metrics: Tracking customer retention rates, repeat purchase rates, and Net Promoter Score (NPS) to measure customer loyalty.
• Inventory Management and Fulfillment Metrics: Analyzing inventory levels, order fulfillment times, and shipping costs for efficient operations.
• Pricing Strategies and Revenue Optimization: Understanding the impact of pricing strategies on revenue and profitability.
• E-commerce Data Analytics: Using data analysis techniques to identify trends, patterns, and insights from e-commerce data.
• A/B Testing and Experimentation: Designing and conducting A/B tests to optimize website elements and improve conversions.

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:

1 month (Fast-track mode): 140
2 months (Standard mode): 90

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

E-commerce Metrics & KPI Specialist Roles (UK) Description
Senior E-commerce Analyst Develops and implements advanced analytics strategies, focusing on key performance indicators (KPIs) to drive revenue growth. Expert in data visualization and presentation.
E-commerce Marketing Manager Oversees digital marketing campaigns across multiple channels. Uses e-commerce metrics to optimize strategies and ROI, mastering KPI tracking and reporting.
E-commerce Business Analyst Analyzes e-commerce data, identifies trends, and provides actionable insights to improve online business performance. Proficient in various analytical tools and KPIs.
Digital Marketing Analyst Tracks campaign performance, analyzes data, and identifies areas for improvement across various digital platforms. Skilled in KPI analysis and reporting.

Key facts about Certified Professional in E-commerce Metrics and KPIs

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A Certified Professional in E-commerce Metrics and KPIs certification program equips professionals with the essential skills to analyze and interpret key performance indicators (KPIs) within the dynamic e-commerce landscape. Successful completion demonstrates mastery in data-driven decision-making, crucial for optimizing online business strategies.


Learning outcomes typically include proficiency in identifying relevant e-commerce metrics, mastering analytical tools like Google Analytics, and developing data-driven strategies for improving conversion rates, customer lifetime value (CLTV), and overall business profitability. The program often covers topics such as website analytics, marketing campaign performance, and customer segmentation.


The duration of a Certified Professional in E-commerce Metrics and KPIs program varies depending on the provider, ranging from a few weeks for intensive courses to several months for more comprehensive programs that might include hands-on projects and case studies. Many programs are designed to accommodate busy professionals with flexible online learning options.


Industry relevance is exceptionally high for this certification. E-commerce is a rapidly growing sector, and professionals with expertise in e-commerce analytics and KPI interpretation are highly sought after. This certification demonstrates a strong understanding of essential tools and techniques, making graduates competitive in roles such as digital marketing analysts, e-commerce managers, and business intelligence analysts.


The Certified Professional in E-commerce Metrics and KPIs designation significantly boosts career prospects and provides a competitive edge in the job market. It signals to potential employers a commitment to professional development and a command of crucial e-commerce skills, including digital marketing, data analysis, and business intelligence.

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Why this course?

Certified Professional in E-commerce Metrics and KPIs is increasingly significant in the UK's booming digital economy. The UK's online retail market continues to expand, with recent reports indicating a substantial rise in e-commerce sales. Understanding and mastering key performance indicators (KPIs) is crucial for success in this competitive landscape. A certification in e-commerce metrics demonstrates a professional's competency in analyzing data, identifying growth opportunities, and improving online business performance.

According to a recent study by [Insert Source Here], 70% of UK businesses now utilize data analytics for e-commerce decision-making. This highlights the growing need for professionals skilled in interpreting e-commerce metrics like conversion rates, customer acquisition cost (CAC), and average order value (AOV). A Certified Professional in E-commerce Metrics and KPIs possesses the expertise to leverage these data points effectively, maximizing ROI and driving strategic growth. The certificate validates this crucial skillset, making certified professionals highly sought after.

KPI Importance
Conversion Rate High
Customer Acquisition Cost (CAC) High
Average Order Value (AOV) Medium

Who should enrol in Certified Professional in E-commerce Metrics and KPIs?

Ideal Audience for Certified Professional in E-commerce Metrics and KPIs Description UK Relevance
E-commerce Managers Individuals responsible for overseeing online sales and performance, needing to analyze key performance indicators (KPIs) and utilize e-commerce analytics to make strategic decisions. Over 80% of UK businesses now sell online, creating high demand for skilled e-commerce managers.
Digital Marketing Analysts Professionals focused on optimizing online marketing campaigns, leveraging web analytics and data-driven insights from conversion rates, customer acquisition cost (CAC), and return on ad spend (ROAS). The UK's vibrant digital marketing sector requires professionals proficient in data analysis for effective campaign management.
Business Owners & Entrepreneurs Ambitious entrepreneurs and business owners seeking to improve their online sales, gain a deeper understanding of their customer behavior, and optimize their e-commerce strategies. With millions of UK SMEs relying on e-commerce, understanding metrics and KPIs is crucial for survival and growth.
Data Analysts & Business Intelligence Professionals Those already working with data but looking to specialize in e-commerce analytics, gaining expertise in analyzing website traffic, sales data, and customer behavior data. The UK boasts a strong data analytics sector with growing demand for specialized skills in e-commerce analytics.