Certificate Programme in E-commerce Conversion Rate Copywriting

Wednesday, 25 February 2026 22:45:06

International applicants and their qualifications are accepted

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Overview

Overview

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E-commerce Conversion Rate Copywriting: Master the art of persuasive online marketing.


This certificate program teaches you to write compelling copy that boosts sales. Learn to craft high-converting website content, email marketing campaigns, and product descriptions.


Designed for marketers, entrepreneurs, and anyone wanting to improve online sales, this program covers SEO copywriting, A/B testing, and persuasive writing techniques.


E-commerce Conversion Rate Copywriting skills are essential for online success. Transform your website into a sales powerhouse.


Boost your e-commerce sales. Enroll today and discover the power of words!

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E-commerce Conversion Rate Copywriting: Master the art of persuasive online copy and skyrocket your sales! This certificate program teaches you to craft compelling website copy, email marketing campaigns, and product descriptions that convert visitors into paying customers. Learn proven strategies for A/B testing, SEO copywriting, and social media marketing to boost your client's ROI. Gain in-demand skills and launch a lucrative career in digital marketing, freelance copywriting, or e-commerce. Our unique curriculum blends theory with practical, hands-on projects, ensuring you're job-ready upon completion. Unlock your potential with our expert-led E-commerce Conversion Rate Copywriting program.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

• Understanding E-commerce Conversion Rate Optimization (CRO)
• The Psychology of Persuasion in E-commerce Copywriting
• Crafting Compelling Headlines and Calls to Action (CTAs)
• Writing Product Descriptions that Sell: Features vs. Benefits
• Email Marketing for E-commerce: Conversion-Focused Copy
• A/B Testing and Data Analysis for Copy Improvement
• Website Copywriting Best Practices for E-commerce
• Legal Considerations and Compliance in E-commerce Copywriting

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): 140
2 months (Standard mode): 90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

E-commerce Conversion Rate Copywriting Career Roles (UK) Description
Conversion Rate Optimization (CRO) Specialist Analyze website data, conduct A/B testing, and write compelling copy to improve online sales. High demand in e-commerce.
E-commerce Copywriter Craft engaging product descriptions, website content, and email marketing campaigns to drive conversions. Excellent career progression opportunities.
Digital Marketing Executive (Copywriting Focus) Develop and execute digital marketing strategies, with a strong emphasis on copywriting for enhanced conversion rates. Requires strong analytical skills.
Freelance E-commerce Copywriter Flexible work arrangement writing persuasive copy for various e-commerce clients. Offers high earning potential with experience.

Key facts about Certificate Programme in E-commerce Conversion Rate Copywriting

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Boost your e-commerce business with our intensive Certificate Programme in E-commerce Conversion Rate Copywriting. This program equips you with the skills to craft compelling website copy that drives sales.


Learn to write persuasive product descriptions, captivating headlines, and effective calls-to-action that significantly improve your conversion rates. Master the art of A/B testing and data analysis to optimize your copy continuously. This program covers various digital marketing strategies.


The program's duration is flexible, allowing you to complete the course at your own pace within a 3-month timeframe. However, dedicated learners can often complete the material more quickly. The curriculum is designed for both beginners and those with some copywriting experience.


Upon completion of this Certificate Programme in E-commerce Conversion Rate Copywriting, you'll possess a proven ability to write high-converting copy. You'll understand digital marketing analytics and be prepared to confidently navigate the challenges of online sales. This significantly enhances your marketability.


This industry-relevant certificate demonstrates a mastery of e-commerce copywriting best practices, making you a highly sought-after candidate in the competitive digital marketing landscape. Employers value professionals who can demonstrably increase online sales, which is a key benefit of this training.


Graduates are prepared for roles such as marketing copywriter, e-commerce specialist, content marketing manager, and website optimization specialist. The program covers SEO best practices as part of the broader curriculum.

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Why this course?

A Certificate Programme in E-commerce Conversion Rate Copywriting is increasingly significant in today's UK market. With online retail booming, businesses are acutely aware of the need to optimize their websites for conversions. The UK's e-commerce sector is a powerhouse, contributing significantly to the national economy. However, high bounce rates and low conversion rates plague many online stores.

According to a recent study, over 70% of UK online businesses struggle to achieve satisfactory conversion rates. This highlights a critical need for skilled copywriters who understand the nuances of persuasive online marketing. This certificate programme equips professionals with the skills to write compelling copy that drives sales, directly addressing this pressing industry need. Mastering the art of conversion rate optimization (CRO) through effective copywriting is no longer optional; it's essential for survival and growth.

Metric Percentage
Successful Conversions 30%
Unsuccessful Conversions 70%

Who should enrol in Certificate Programme in E-commerce Conversion Rate Copywriting?

Ideal Candidate Profile Key Skills & Experience Why This Certificate?
E-commerce professionals seeking to boost online sales through impactful copywriting. This includes marketing managers, digital marketers, content writers, and business owners striving to improve their website's conversion rate. Basic understanding of digital marketing principles. Familiarity with SEO and content marketing strategies is beneficial. Some experience in writing website copy or marketing materials is helpful but not required. The UK's average online conversion rate is approximately 3%, leaving substantial room for improvement through effective copy. Master persuasive copywriting techniques specifically for e-commerce. Learn to craft compelling calls to action, product descriptions, and website content that drives conversions. Increase your earning potential and contribute to your company’s bottom line. Boost your CV with in-demand digital marketing skills, helping you stand out in a competitive job market.