Advanced Skill Certificate in Google AdWords AdWords Tutorial

Tuesday, 30 September 2025 04:41:19

International applicants and their qualifications are accepted

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Overview

Overview

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Google AdWords Advanced Skill Certificate: Master pay-per-click (PPC) advertising.


This Google AdWords tutorial provides in-depth training for experienced marketers.


Learn advanced Google Ads strategies. Optimize campaigns for maximum ROI. Understand search engine marketing (SEM) best practices.


Improve your Google AdWords skills and become a certified expert.


This Google Ads certification enhances your resume and boosts career prospects.


Elevate your digital marketing expertise. Enroll now and unlock your potential.

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Google AdWords certification elevates your digital marketing career. This Advanced Skill Certificate in Google AdWords tutorial provides expert-level training in paid search advertising, covering advanced bidding strategies, campaign optimization, and conversion tracking. Master Google Ads' intricate features like audience targeting and remarketing. Unlock lucrative career opportunities as a PPC specialist, digital marketing manager, or AdWords consultant. Our hands-on approach and real-world case studies ensure you're job-ready. Gain a competitive edge with this sought-after Google AdWords certification. Enroll now and transform your Google Ads expertise.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

• Google Ads Fundamentals: Understanding the interface, campaign types, and basic bidding strategies.
• Keyword Research & Targeting: Mastering keyword research tools, match types, and audience targeting for optimal reach.
• Search Campaign Optimization: Advanced techniques for improving Quality Score, click-through rates (CTR), and conversion rates in Search campaigns.
• Display Campaign Strategies: Leveraging various Display network options, targeting methods, and ad formats for brand awareness and reach.
• Google Ads Measurement & Reporting: Analyzing campaign performance, utilizing conversion tracking, and interpreting key metrics like ROI and CPA.
• Remarketing & Audience Management: Creating and managing remarketing lists for targeted advertising and improved engagement.
• Advanced Bidding Strategies: Exploring automated bidding strategies such as Maximize Conversions and Target CPA, and understanding their application.
• Google Ads Editor: Utilizing Google Ads Editor for efficient campaign management and bulk edits.

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): 140
2 months (Standard mode): 90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Job Role (Primary Keyword: Google Ads) Description Salary Range (£)
Senior Google Ads Specialist (Secondary Keyword: PPC) Lead and manage complex Google Ads accounts, developing and executing strategies. 40,000 - 70,000
PPC Manager (Google Ads) Manage multiple PPC campaigns, optimize performance, and report on key metrics. 35,000 - 55,000
Google Ads Account Manager Manage day-to-day operations of Google Ads accounts, ensuring optimal performance. 28,000 - 45,000
Paid Media Executive (Google Ads) Support senior team members in managing paid media campaigns across various platforms. 25,000 - 38,000
Digital Marketing Executive (Google Ads) Assist in the planning, execution, and analysis of digital marketing campaigns, including Google Ads. 22,000 - 32,000

Key facts about Advanced Skill Certificate in Google AdWords AdWords Tutorial

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The Advanced Skill Certificate in Google AdWords offers in-depth training in paid search advertising, equipping you with the expertise to manage and optimize complex campaigns. This Google AdWords tutorial covers advanced campaign structures, bidding strategies, and conversion tracking, significantly enhancing your PPC skills.


Learning outcomes include mastering advanced features like audience targeting, remarketing, and automated bidding strategies. You'll learn how to analyze campaign performance, identify areas for improvement, and create highly effective AdWords campaigns with a proven ROI. Graduates often demonstrate improved conversion rates and cost efficiency.


The duration of the course varies depending on the provider and chosen learning path, typically ranging from several weeks to a few months. Self-paced options and instructor-led classes are frequently available. The certificate is highly valued across various industries, making it an excellent investment for your career.


Industry relevance is exceptionally high, as proficiency in Google AdWords is crucial for digital marketing roles across diverse sectors. From e-commerce and retail to finance and technology, the ability to effectively manage paid search campaigns is a highly sought-after skill. This Google AdWords tutorial sets you apart in a competitive job market, boosting your employability and earning potential. The certificate demonstrates mastery of PPC management, keyword research, and Google Ads.


Ultimately, this Google AdWords certification enhances your competency in search engine marketing (SEM), display advertising, and overall digital marketing strategy. The skills acquired are transferable and immediately applicable, leading to tangible improvements in campaign results and career progression.

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Why this course?

An Advanced Skill Certificate in Google Ads (formerly AdWords) is increasingly significant in today's competitive UK digital marketing landscape. The demand for skilled pay-per-click (PPC) specialists is booming, with a recent study suggesting a 15% year-on-year growth in advertised PPC roles. This growth is driven by businesses seeking to leverage the power of Google Ads to reach their target audiences effectively. Mastering Google Ads, especially through a certified program, offers a demonstrable edge in a crowded job market.

Skill Importance
Google Ads Certification High - Demonstrates expertise and increases job prospects.
Keyword Research High - Essential for effective campaign targeting.

Who should enrol in Advanced Skill Certificate in Google AdWords AdWords Tutorial?

Ideal Audience for Google AdWords Advanced Skill Certificate UK Statistics & Relevance
Marketing professionals seeking to enhance their Google Ads expertise and manage complex campaigns effectively. This includes PPC specialists, digital marketers, and agency account managers responsible for client PPC advertising campaigns. Over 80% of UK businesses use online advertising, highlighting the high demand for skilled Google Ads professionals.
Business owners and entrepreneurs who want to improve their return on ad spend (ROAS) through advanced Google Ads strategies and effective keyword targeting. Understanding bidding strategies and campaign optimization is key. Small and medium-sized enterprises (SMEs) represent a significant portion of the UK market, making effective digital marketing crucial for their growth.
Individuals aiming for career progression in digital marketing, particularly those seeking to specialize in Google Ads. Mastering advanced features like audience targeting and conversion tracking is vital. The UK digital marketing sector is booming, presenting many opportunities for skilled professionals.