Advanced Certificate in Google AdWords Ad Extensions

Saturday, 20 September 2025 17:05:39

International applicants and their qualifications are accepted

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Overview

Overview

Google AdWords Ad Extensions: Master advanced strategies for maximizing your campaign performance.


This certificate program teaches you to leverage location extensions, call extensions, and sitelink extensions to boost click-through rates and conversions.


Learn how Google AdWords Ad Extensions improve ad visibility and user experience. Unlock the power of structured snippets and callout extensions. Understand the impact of different ad extensions on your Google Ads performance.


Designed for marketers and advertising professionals seeking to optimize their Google AdWords campaigns, this certificate enhances your skill set and makes your ads stand out.


Elevate your Google Ads game. Explore the Google AdWords Ad Extensions certificate today!

Google AdWords Ad Extensions mastery unlocks lucrative career opportunities. This Advanced Certificate elevates your Pay-Per-Click (PPC) advertising expertise. Learn to leverage location extensions, call extensions, and sitelink extensions to boost click-through rates (CTR) and conversions. Master advanced bidding strategies and sophisticated campaign management techniques with Google Ads. Gain a competitive edge in the digital marketing landscape and significantly improve your ROI. This comprehensive course equips you with practical skills, making you a highly sought-after digital marketing professional. Secure your future in this in-demand field.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

• AdWords Extensions Overview: Understanding the different types of extensions and their impact on campaign performance.
• Location Extensions: Optimizing location targeting and showcasing business locations using Google Maps integration.
• Call Extensions: Driving phone calls with call tracking and effective call extension implementation.
• Sitelink Extensions: Improving user experience and driving traffic to specific pages within a website using relevant sitelinks.
• Callout Extensions: Highlighting key selling points and offers to improve click-through rates (CTRs).
• Structured Snippet Extensions: Showcasing key attributes of products or services, such as brands, materials, or features.
• Review Extensions: Boosting credibility and trust by displaying positive customer reviews from reputable sources.
• Promotion Extensions: Announcing special offers and deals to incentivize conversions.
• Advanced AdWords Extensions Strategies: Mastering the art of extension combinations for maximum impact using advanced Google AdWords techniques.

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): 140
2 months (Standard mode): 90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Job Role (Primary Keyword: AdWords, Secondary Keyword: PPC) Description
PPC Specialist (AdWords) Manage and optimize Google Ads campaigns, delivering ROI.
SEO & PPC Manager Lead digital marketing strategy, overseeing both SEO & PPC.
Digital Marketing Executive (Google Ads) Execute digital marketing campaigns, specializing in Google Ads.
SEM Specialist (Primary Keyword: SEM, Secondary Keyword: Google Ads) Expertise in search engine marketing, including keyword research and bid management.
Paid Media Manager Oversee all paid media channels, focusing on performance and ROI.
Google Ads Consultant (Primary Keyword: Google Ads, Secondary Keyword: AdWords) Provide expert advice and strategic guidance on Google Ads campaigns.
Search Engine Marketing (SEM) Executive Develop and implement SEM strategies across various search engines.

Key facts about Advanced Certificate in Google AdWords Ad Extensions

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The Advanced Certificate in Google AdWords Ad Extensions provides in-depth training on leveraging various ad extensions to enhance Google Ads campaigns. This specialized program focuses on maximizing campaign performance and return on investment (ROI) through strategic extension implementation.


Learning outcomes include mastering the setup and optimization of different Google AdWords ad extensions, such as location extensions, call extensions, sitelink extensions, and more. You'll gain expertise in analyzing extension performance data to identify areas for improvement and learn best practices for creating compelling and effective ad copy.


The course duration typically ranges from several weeks to a couple of months, depending on the chosen learning path and individual learning pace. Self-paced online modules offer flexibility, while instructor-led sessions provide interactive learning opportunities. The program caters to diverse schedules and learning preferences.


In today's competitive digital marketing landscape, an Advanced Certificate in Google AdWords Ad Extensions holds significant industry relevance. This certification demonstrates a practitioner's proficiency in a critical aspect of online advertising, making graduates highly desirable to employers across various sectors seeking to improve their search engine marketing (SEM) strategies and improve their PPC advertising effectiveness. The knowledge gained is directly applicable to real-world scenarios, making this certification a valuable asset in boosting a professional's career prospects.


Successful completion of the program leads to a recognized certification, showcasing expertise in Google AdWords ad extension management. This certification enhances resumes and positions graduates as skilled professionals in pay-per-click (PPC) advertising and digital marketing.

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Why this course?

The Advanced Certificate in Google AdWords Ad Extensions is increasingly significant in today's competitive UK market. Effective use of ad extensions directly impacts click-through rates (CTR) and conversion rates, crucial for businesses aiming for online success. Recent data reveals a strong correlation between ad extension implementation and improved campaign performance.

Extension Type Average CTR Increase (%) (UK)
Location 15%
Call 12%
Sitelink 8%
Structured Snippet 7%

Google AdWords Ad Extensions training, therefore, equips professionals with the skills to leverage these features, driving significant improvements in campaign ROI. Mastering ad extensions is not just beneficial, it's becoming a necessity for competitive edge in the UK digital marketing landscape.

Who should enrol in Advanced Certificate in Google AdWords Ad Extensions?

Ideal Audience for the Advanced Certificate in Google AdWords Ad Extensions
This advanced Google AdWords certification is perfect for marketing professionals, including PPC specialists and digital marketers already familiar with the basics of Google Ads. Are you already managing Google Ads campaigns and seeking to optimize your ad performance and ROI? With approximately 70% of UK online searches conducted through Google, mastering Ad Extensions is crucial for businesses of all sizes. This certificate will help you unlock the power of sitelink, call, location, and other extensions, improving click-through rates (CTR) and conversions. If you're aiming to improve your skillset in Google Ads, particularly focusing on ad extensions, and want to stand out from other marketers, this advanced program is ideal. Expand your knowledge of Google AdWords best practices to boost your campaigns and elevate your career.